Build a strong understanding of strategic principles ranging from Internet marketing to global marketing management.
The Diploma in Applied Marketing provides you with the knowledge you need to drive your career forward. You’ll learn a range of marketing functions so that you can contribute to business decisions and generate your own initiatives as a valued team
member.
The program is designed to enable you to:
Apply social media strategies
Collect market research and review statistics
Decipher consumer behaviour
Plan and implement a marketing program
Integrate advertising, promotion, public relations, and sponsorship
Prepare a product for international export
Admission Requirements:
Applicants must hold a Bachelor’s degree in any discipline with a minimum CGPA of 3.0/4.0 or 3.2/4.0 in the last two years of full-time academic studies. All students applying to Career and Professional Development Graduate programs must be proficient in English
The McGill School of Continuing Studies has earned an international reputation as a leader in continuing education. Our programs are innovative, our instructors are engaged, and our learners are smart and diverse.
They are students, professionals, employees, employers, newcomers, and lifelong learners - and they bring with them a wide range of experience from all walks of life.
Our diverse programming is designed to respond to their needs. We offer daytime, evening, and weekend courses that take place on campus and online.
Look to the School to learn new skills, connect with new friends and colleagues, and elevate your personal and professional goals.
Our Mission:
Located in the heart of Montreal, the McGill University School of Continuing Studies offers diverse adult learners a path of life-long professional and personal transformation through innovative teaching, practical experience, and applied research.
We empower learners, strengthen communities and support partner organizations to thrive in a world of fast paced change and technological advances with greater access, mobility and adaptability. Together with our partners and alumni, we help shape the future of work and learning by building bridges across the University and beyond.
Our Vision:
We will be a global university partner of choice for individuals, communities, and employers alike. We will offer the highest quality of experiential learning, inspire confidence and trust, enrich lives, and be recognized for our thought leadership at undergraduate, graduate and professional levels.
Our Values:
We prize personal and professional integrity and ethics in all that we do.
We strive to achieve excellence.
We are learner-centred and employer-responsive.
We value and promote inclusivity, diversity, and equity.
We champion innovation, entrepreneurship, and learning from experience.
Increase your business acumen with a specialization in marketing. Become more desirable to employers with this fast-tracked, focused advanced diploma that will give you the skills needed for industries such as media, public relations, communications, event planning and advertising.
Blending theory with real-world scenarios and projects, led by industry-experienced instructors, you’ll learn to apply savvy marketing strategies and tactics to entice new customers and drive brand loyalty.
Enter the exciting, ever-changing world of Marketing With NAIT's Bachelor or Business Administration (BBA), your classes will have a business focus from day 1
Marketing involves understanding the needs of consumers and developing and implementing a plan that delivers products or services to meet those needs
© 2024 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy