This training provides participants with the information required to develop an effective marketing plan for the organization and to ensure it maps to the overall business plan of the organization.
DurationThis training provides participants with the information required to develop an effective marketing plan for the organization and to ensure it maps to the overall business plan of the organization.
Our sole focus is on helping leaders and organizations transform in order to achieve the results they’re after. We do so through a powerful combination of Coaching, Training, and Facilitation.
This introductory course addresses the basic principles of marketing. Students will learn about the marketing process, customer relationship management, the importance of gaining customer insights, sustainable marketing and ethics.
Examine the difference between marketing and communications, and how they relate to branding. Determine how to craft effective messaging to your audience. Explore the roles of corporate and internal communications in the overall marketing communications strategy.
Building a career in marketing is an exciting journey!
This program is for marketers, sales professionals, entrepreneurs, business owners - anyone interested in leveraging research to answer business questions, make decisions and solve important challenges.
This course is ideal for those who are interested in learning the basics about marketing for any company, large or small. It’s also a good start for a small business owner who wants to quickly learn about marketing, branding, and advertising.
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