Through weekly expert sessions, and blogging, you will examine a variety of social media channels and acquire the knowledge and skills necessary for developing and implementing a platform-specific social media plan.
DurationThis project-based course explores tools, tactics and strategies of Social Media Marketing. Through weekly expert sessions, and blogging, you will examine a variety of social media channels and acquire the knowledge and skills necessary for developing and implementing a platform-specific social media plan.
You will move through the essentials of social media such as social media platforms, key principles, content creation and management, metrics and audit. The majority of the course will focus on innovative ideas and new digital literacies that can help organisations add value to their marketing communications on social media.
Unitec is New Zealand’s largest institute of technology offering a wide range of work-oriented programmes and short courses. We offer leading employment-focused education at our two campuses in Mt. Albert, and Waitākere.
Digital marketing is a necessity for businesses of all sizes and having a strategy in place will be critical to the success of the business. We can provide one-on-one training for business owners/managers on how to create a sustainable digital marketing strategy that will provide marketing directio...
The aim of this course is to develop the knowledge, skills, and competencies to apply digital marketing tools and analyse secondary information to support business performance.
Marketing is all about your relationship with your customers and how well you will connect with them. Today, any form of marketing that exists online is named Digital marketing, This is one of the most powerful aspects of running a business in NZ or in the World.
This short course looks at what big data is and it’s role in content marketing strategy. It will also explore the types of marketing channels and how they shape the distribution of data to consumers.
Rosalina and her team of associates have been working with a wide range of sectors to refresh business and e-commerce websites, content, social media, publish and market mobile apps. We act as your sounding board, keep you on track and focused to complete the required work to effectively to grow
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