Brand management involves strategically developing, maintaining, and enhancing this identity over time to ensure consistency and relevance in the minds of consumers.
DurationBranding is the process of creating a distinct identity for a product, service, or company through various elements like name, logo, design, and messaging. It's how a business distinguishes itself from competitors and communicates its values, personality, and promises to its target audience.
Brand management involves strategically developing, maintaining, and enhancing this identity over time to ensure consistency and relevance in the minds of consumers.
It includes activities such as brand positioning, monitoring brand perception, managing brand assets, and fostering brand loyalty through effective marketing and communication strategies.
Overall, brand management aims to build strong connections between the brand and its customers, driving long-term success and profitability. Enroll in the Branding & Brand Management course today to harness the impactful art of narrative communication.
Key Highlights
To Learn About Branding & Brand Management
To Understand The Brand Equity
To Learn About Brand Identify
To know Sponsoring, Celebrities, CO Branding, Brand
Prerequisites
HSSC
Institute for Industrial Development (IID), is an incubator with Government of India, Ministry of Micro, small and medium Enterprises and department of start-up, Govt. of Uttar Pradesh. IID is unit of Samadhan Samiti working under Public Private Partnership with Government since Year 1999.
It's not just enough to equip your team with critical supply market knowledge to make effective sourcing decisions. It's also essential to enable your team to gather supply market knowledge on their own.
This is a 12-month, part-time program offered by TimesPro in partnership with Indian Institute of Management (IIM) Indore. The program is designed for working professionals with a minimum of 5 years of marketing and sales experience and a graduation degree in any discipline.
The aim is to show a student the grass-root level of founding a luxury business by putting them at the heart of complex situations. The curriculum is designed in a way that it provides insight to all different business verticals
Marketing Management training is offered byI ndian Institute of Training and Development (IITD).Our leading edge approach of training and professional education includes workshops, professional education, executive coaching, hand-holding and customized training material created to suit the needs of
A few decades back, brands belonged to manufacturers. They could decide on the what, how and how to of brands. The consumers played a role, but that was minimal. In the present era, the balance has shifted to the consumers, thanks to 3 Cs.
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