This class will serve as an introduction to business marketing with an emphasis on the creative aspects of the discipline. First, we will learn to develop creative strategies to solve business problems.
This class will serve as an introduction to business marketing with an emphasis on the creative aspects of the discipline. First, we will learn to develop creative strategies to solve business problems. This will serve as a foundation for subsequent work across a wide variety of media from old-fashioned print ads to email and social media as well as the products or services of the business themselves.
Learning Objectives :
The Pacific Design Academy is located in the heart of historic downtown Victoria and is easily accessible by public transit, bicycle, or foot. Victoria is just a short ferry ride from Vancouver or Seattle, making this area a preferred destination for students and tourists alike.
Victoria boasts the mildest climate in all of Canada with more than 2,200 hours of sunshine and 275 frost-free days annually. This is a clean, safe and friendly city where students can enjoy many cultural and outdoor activities.
You’ll “learn by doing” the kind of marketing that leads to revenue. Faster, leaner, more effective campaigns designed for measurability. Marketing across the buyer journey, from awareness to retention & expansion. Building better messaging & assets.
Take your marketing skills to the next level by thinking more strategically. Create value for both customers and organizations. Discover how you can facilitate strong customer relationships and develop effective strategy.
Our marketing program will help students learn the theory and practice of marketing from experienced marketing professionals while keeping such challenges in mind.
The Shop! MaRC Program is the industry’s only globally recognized credential that keeps retail individuals current on retail environments and experiences.
Our Marketing certificate program brings the worlds of business and creativity together to help you gain important skills in communication, marketing, business development, and project management.
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