Developing Your Business Plan

A business plan is a “road map” to the future of any business or enterprise. A well-developed business plan enables entrepreneurs and business owners to not just share their vision and mission with their prospective investors but also provides direction for the day-to-day running of the business and its goals.

It also compels them to analyse the competition and understand the needs of their customers to fine-tune their offering and puts entrepreneurs on top of any road-blocks.

In short, business planning is a process of determining a commercial enterprise’s objectives, strategies, and projected actions in order to promote its survival and development within a given time frame.

This course is designed to give learners an in-depth understanding of the various elements of a business plan and know-how on developing their business plan.

What you will learn:

By the end of this course, you will be able to:

• Define objectives of your business

• Map out strategies to achieve goals and manage any issues

• Be ready to obtain approval for finance

• Take control over the future of your business and make necessary changes along the way

Course outline:

• What is a business plan for?

• A general business plan framework

• Identifying your audience

• Gathering and analysing information

• Defining your company

• Getting to work

• Creating a marketing strategy

• Creating the sales plan

• Developing financial projections

• Putting it all together