Digital Marketing

by Ommtech Digital Marketing Academy Sdn. Bhd Claim Listing

In the fast-paced world of digital marketing, staying updated with the latest trends, tools, and technologies is paramount. “cutting-edge digital marketing: stay ahead in a dynamic world” is a 5-day comprehensive training program tailored to arm participants with the essential, forward-looking digit

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img Duration

5 Days

Course Details

In the fast-paced world of digital marketing, staying updated with the latest trends, tools, and technologies is paramount. “cutting-edge digital marketing: stay ahead in a dynamic world” is a 5-day comprehensive training program tailored to arm participants with the essential, forward-looking digital marketing skills.

The training ensures your team is adept in utilizing the latest platforms, strategies, and tools effectively, guaranteeing not just survival but substantial growth in the digital landscape.

Programme Benefits

  • Amplify brand exposure
  • Consistent customer engagement
  • Global business expansion
  • High-quality lead generation
  • Innovative business collaborations
  • Accurate marketing and ROI assessment 

Day 1

Module 1: Introduction To Digital Marketing

  • Overview of Digital Marketing
  • Understanding the Digital Marketing Ecosystem
  • Exploration of Digital Marketing Framework
  • Latest Trends and Analysis Tools

Learning Outcome: Gain a robust and comprehensive understanding of the contemporary digital marketing landscape.

Module 2: Content Marketing

  • Essence of Content in Digital Marketing
  • Content Creation Strategies
  • Content Planning and Calendar Creation
  • Content Types and Their Impact

Learning Outcome: Master the process of consistent and compelling content creation.

Day2 

Module 3 - Canva For Design And Video

  • Significance of Visual Content in Marketing
  • Exploration of Image and Video Creation with Canva
  • Hands-on Canva Workshop
  • Successful Visual Content Case Studies

Learning Outcome: Effeively create and leverage visual content for enhanced marketing impact using Canva.

Module 4 - Capcut For Video Editing

  • Introduction to CapCut
  • Basic and Advanced Video Editing Techniques with CapCut
  • Successful Video Editing Case Studies

Learning Outcome: Master the art of video editing with CapCut for compelling marketing visuals.

Day 3

Module 5 - Facebook Marketing

  • In-depth Guide to Facebook Features
  • Effective Facebook Advertisements
  • Utilizing Facebook Insights
  • Advanced Facebook Marketing Strategies

Learning Outcome: Utilize advanced Facebook tools and strategies for optimized business growth and engagement.

Module 6 – Instagram Marketing

  • Instagram for Business: A Complete Guide
  • Effective Use of Instagram Ads, Stories, and IG Reels
  • Instagram Analytics and Insights

Learning Outcome: Master Instagram tools for comprehensive brand promotion and growth.

Day 4

Module 7 - Tiktok Marketing

  • Leveraging TikTok for Business Growth
  • TikTok Ads: Creation and Analysis
  • Exploring TikTok Analytics

Learning Outcome: Utilize TikTok effectively for business marketing, reach, and engagement.

Module 8 - Google Ads And Seo

  • Comprehensive Guide to Google Ads
  • Introduction to SEO

Learning Outcome: Master Google’s tools and SEO for enhanced business visibility and advertising.

Day 5

Module 9 - Linkedin Marketing

  • LinkedIn for Professional and Business Growth
  • Creating Effective LinkedIn Profiles and Company Pages
  • LinkedIn Networking Strategies

Learning Outcome: Leverage LinkedIn for optimal professional branding, networking, and business growth.

Module 10 - Ai Tools In Marketing – Chatgpt & More

  • Exploring the World of AI in Marketing
  • Deep Dive into ChatGPT and Other AI Tools
  • AI in Content Creation, Customer Service, and Analytics

Learning Outcome: : Understand and leverage diverse AI tools for superior marketing strategies and customer engagement.

Audience 

  • Marketing managers and executives
  • Digital marketing specialists
  • Social media managers
  • E-commerce managers and entrepreneurs
  • Business professionals

Methodology

  • Interactive Lectures
  • Hands-on Activities
  • Collaborative Learning
  • Expert Guidance
  • Shah Alam Branch

    B-11-17, I-sovo, Jalan Persiaran Multimedia, I-city, Seksyen 7, Shah Alam

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