With an expanding range of channels available to market through, this diploma will help you learn more about some of the key specialisms of digital marketing.
Is this for you?
This is a great Diploma for any aspiring digital marketers. In an industry that is fast paced and rapidly expanding, being able to demonstrate your proactive approach to learning and the profession will stand you in good stead.
Whether you want to work as a PPC Manager, Digital Marketing Specialist, SEO Strategist or simply want to know more about the different ways and methods to market your own business, this is a valuable investment you can make in your future.
About this diploma:
This is a great diploma for any aspiring digital marketing professional. In an industry that is fast paced and rapidly expanding, being able to demonstrate your proactive approach to learning in the digital marketing profession will stand you in good stead.
Whether you want to work as a PPC Manager, Digital Marketing Specialist, SEO Strategist or simply want to know more about the different ways and methods to market your own business, this is a valuable investment you can make in your future.
Diploma Outline:
The diploma has nine core courses which cover the key social media platforms, such as Facebook and Twitter, and a dedicated digital marketing professional course that takes you through other specialist areas, such as PPC, SEO, digital display advertising, email marketing, and more.
In addition to the above, an essential element of digital marketing is the ability to monitor, analyse, and report on the outcomes of the actions you’re taking. Things change all the time and in the digital marketing course there’s a section for you to learn about analytics as well as strategy and planning. You’ll also study Word, Excel, and PowerPoint to ensure you can deliver your results in a top quality format.
Pitman Training offers flexible, self-paced study options. This means you can choose whether you study in one of our dedicated training centres or combine this with studying from home or work. The nature of our learning platform means that no matter where you choose to study, each time you log in you simply pick up from where you left off.
Once you’ve successfully completed your training, you’ll receive a Pitman Training certificate, and you'll have the opportunity to gain the Digital Marketing Professional certification from the Digital Marketing Institute.
Whether you're interested in secretarial, Microsoft Office, keyboard skills, book-keeping and accounting courses, IT or any of our other courses, our training is designed to help both boost your confidence and enhance your skills.
Social media marketing, also known as digital marketing or e-marketing, is the use of social media platforms such as Facebook, Twitter, Instagram and TikTok, to build a company brand, drive website traffic and ultimately increase sales.
The Digital Marketer Apprenticeship will equip students to define, design, build and implement digital campaigns across a variety of on line and social media platforms to drive customer acquisition, customer engagement and customer retention.
Google Analytics is the most popular and intuitive web analytics tool available today. This training course is aimed at internet marketers, PR departments and content creators and focuses on teaching delegates the GA user interface, how to finding data efficiently and how to interpret the results.
This training course is ideal for anyone who wants their website to appear high in Google Search results. You might have some experience of SEO, but it is not necessary for the course.
We offer a number of different digital marketing workshops and training sessions for novices to experts!
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