Harnessing The Power Of Storytelling

Harnessing the power of storytelling

Inspiring stories are powerful tools – they bring people together, communicating complex change and engaging employees. This workshop covers how stories work in an organisational environment and how to make best use of them.

The power of stories

What to expect

We cover

• The power of stories and our deep shared heritage of storytelling

• Understanding the power and potential of storytelling in a business context

• The different kinds of stories and basic structures to use

• Three main story formats: Inspiring action – ‘springboard’, Shaping culture – ‘values in action’ and Building credibility – ‘who am I?’

Participants will be able to

• Demonstrate the power of storytelling as a communication and leadership tool

• Tell a story in a work context

• Share a strong personal story that says who they are and why they have credibility as a leader

• Convey abstract concepts such as values through stories so they have real meaning for colleagues

• Recount a story that conveys their vision to others

• Understand the importance of coherence, energy and presence in telling stories

Workshop details

Using day-to-day experience and engaging narratives can help leaders and managers to bring workplace goals to life. Using stories to illustrate their points will make them more engaging as leaders and help others to relate to them and, importantly, their messages emotionally.

Harnessing the power of storytelling explores the power of stories to inspire, engage and drive action in the workplace.