You will learn what inclusive marketing is and how to incorporate inclusivity into your marketing strategies. You will also build an action plan to increase your inclusive marketing efforts in the years ahead.
You will learn what inclusive marketing is and how to incorporate inclusivity into your marketing strategies. You will also build an action plan to increase your inclusive marketing efforts in the years ahead.
You will learn to:
Understand and prioritise inclusive marketing strategies - and why this matters
Identify and acknowledge inclusivity issues often embedded within more traditional approaches
Apply a simple but effective framework for identifying and reaching previously excluded audiences
Explore a multi-channel approach to inclusive marketing that's both effective and authentic
Interpret your marketing performance metrics with regards to diversity and inclusion, and develop measurement plans aligned to your business' D&I objectives
For over 30 years we have driven marketing excellence through a totally customer-centric learning approach, helping over 100,000 marketers get better at what you do.
Our learning syllabus is crafted by our tutors – handpicked, marketing practitioners – and underpinned by DMA best practice guidance and award-winning case study content.
Our full learning portfolio offers study options for individuals and business corporate packages, with short and long study options that include professional qualifications, certificates and awards.
Instead, this workshop will help you to develop a sustained and strategic approach, that is both ethical and effective.
This course will help review overall sales strategies and how marketing can contribute in order to achieve desired positive outcome.
This one-day Fundamentals of Marketing for Business course gives participants the skills and knowledge to tackle the key marketing challenges that a firm encounter not only from day-to-day, but with a medium and long-term perspective.
This Fundamentals of Marketing training course aims to give you a thorough understanding of the key principles of marketing as an exchange process to create customer value.
This training workshop can be booked at anytime and delivered on a day that suits your school or local group.
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