In this program you’ll develop technical, creative and business capabilities which can lead to a career in digital marketing, graphic design, digital media publishing, website development, advertising, sales, or freelance media production.
DurationCanadian Business College’s Marketing & Digital Media program will provide you with the necessary skills and training to succeed in the dynamic world of design, digital media and marketing.
In this program you’ll develop technical, creative and business capabilities which can lead to a career in digital marketing, graphic design, digital media publishing, website development, advertising, sales, or freelance media production.
We are a career college with campuses in Toronto, Mississauga and Scarborough. Our goal is to provide you with the education, guidance, and skills you need to start your new career in one year or less.
For 30 years, Canadian Business College has helping students achieve their career goals. We are committed to your success, from the moment you enroll in class to the moment you start your new career. Here you will enjoy small class sizes, one-on-one instructor support, and focused career training.
Examine the difference between marketing and communications, and how they relate to branding. Determine how to craft effective messaging to your audience. Explore the roles of corporate and internal communications in the overall marketing communications strategy.
Creating awareness of a new initiative is one of the first steps to ensure its acceptance into an organization. The first step is to build and change management plan then sell it, or market it to key stakeholders, executives and persons who are advocates for the initiative.
The Certificate in Brand Management will help you develop and execute superior strategies that align brand and business goals. You'll learn how to track brand equity and value, evaluate the return on investment (ROI) of individual marketing investments and explore and develop new leadership skills.
Digital marketing is the term used for the promotions that are done online. The term digital marketing is self-explanatory. It suggests a shift within the traditional methods of selling.
This course reviews four cornerstones that define an Agile marketing project: iterative and incremental delivery, empirical process control, self-organized teams and information radiators
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