Texas Tech's hospitality and retail management master's program is designed to develop students' and working professionals' skills to aid in advancement in their careers. Students gain first-hand experience and develop skills in the areas of:
Texas Tech's hospitality and retail management master's program is designed to develop students' and working professionals' skills to aid in advancement in their careers. Students gain first-hand experience and develop skills in the areas of:
retail & hospitality marketing research
retail buying
category management
sales & cost control
event management
visual merchandising
strategic management
hotel management
restaurant & foodservice
sustainable tourism
Prepare To Be An Industry Leader With Our Hospitality Management And Retail Merchandising Master's Degree
The hospitality program at Texas Tech is consistently ranked among the nation's top graduate programs, while the retail graduate program is widely recognized as the most advanced in the nation.
Texas Tech stands out for its expert faculty and networking and professional connections. Our Hospitality and Retail Management Masters students have the opportunity to make a global impact on consumer retail, hospitality, and tourism experiences by:
Participating in study abroad
Researching industry trends
Working with live industry and company data
Virtual reality planning
Sustainability coursework
Exploring diversity and equity in retail
Students In The Master's Program At Texas Tech Will:
Have access to faculty who are industry experts in retail and hospitality management.
Join a passionate campus community steeped in tradition and student excellence.
Grow your organizational and leadership skills that top employers require in the hospitality and retail management field.
Receive a degree from a highly visible, highly valued brand among employers and industry leaders. Our Hospitality and Retail Management graduate students have succeeded in hotel management, event management, retail management, food service management, and corporate management roles.
Hospitality and Retail Management Career Opportunities
The world's leading hotel, tourism, and retail employers actively seek to hire graduates of our hospitality and retail management master's program. The majority of graduates receive industry job offers before graduation. Many graduates from the master's program go on to pursue their Ph.D. degree.
Employers from across the country and worldwide recruit our master's degree graduates specifically. You will have opportunities to pursue careers such as:
Category Manager
Trend Analyst
Hotel Manager
Corporate Buyer
Resort Director
Corporate Manager
Event Manager
Food Service Manager
Marketing Manager
Director of Operations
Sales Director
Texas Tech University was created by legislative action in 1923 and has the distinction of being the largest comprehensive higher education institution in the western two-thirds of the state of Texas.
The university is the major institution of higher education in a region larger than 46 of the nation’s 50 states and is the only campus in Texas that is home to a major university, law school and medical school.
Originally named Texas Technological College, the college opened in 1925 with six buildings and an enrollment of 914. Graduate instruction did not begin until 1927 within the school of Liberal Arts. A “Division of Graduate Studies” was established in 1935 and eventually became known as the Graduate School in 1954.
By action of the Texas State Legislature, Texas Technological College formally became Texas Tech University on September 1, 1969.
Texas Tech Traditions
Arbor Day
Bertha (Saddle Tramp Bell)
Blarney Stone
Carillon
Carol of Lights
Double T Bench
Double T's Saddle Monument
Double T Symbol
Fight Song
Goin' Band from Raiderland
Guns Up
Homecoming
Masked Rider
Matador Song
Raider Gate
Raider Red
TTAA Class Ring & Ceremony
Saddle Tramps
Texas Tech Seal
Victory Bells
Will Rogers & Soapsuds
This program provides students with a weatlh of advanced knowledge of the travel and tourism, hotel entertainment, and event management industry. Graduates of this program are prepared to address the constant changes, challenges, and opportunities of the hospitality industry.
The Master of Science (MS) thesis option in Hospitality, Hotel Management, and Tourism is designed for students interested in progressing to advanced studies in a doctoral program, as well as those pursuing professional careers. 
The program provides the critical decision-making, managerial, practical, analytical, technical, and leadership skills necessary for success in today’s global hospitality and tourism environment.
The field of hospitality management is all about providing your guests with amazing experiences. In your studies, you'll learn to manage essential business components from motivating staff to managing and growing your bottom line.
Whether you want to acquire more in-depth industry knowledge or to reinvent yourself in your career, the Master of Science (MS) in Hospitality Management will prepare you to excel, lead and increase your earning potential in our dynamic industry.Â
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