Product Management

A Leader in Education

Since 2011, General Assembly has transformed tens of thousands of careers through pioneering, experiential education in today’s most in-demand skills. When you learn web development, data, design, business, and more with GA, you get:

• Award-winning curriculum and expert instructors, on campus and online.

• A global, professional community of 40,000-plus full- and part-time alumni.

• Career results from leading-edge courses, with mentorship each step of the way.

What Makes General Assembly Exceptional?

We Offer Training in Tech, Data, Design, Business, and More

Today’s complex, global economy requires a skilled workforce that can leverage technology to fuel success. General Assembly’s robust suite of courses includes all the fundamental pillars of innovation to give individuals and teams several options for growth and development.

We offer programs in web development, data science and analysis, user experience design, digital marketing, product management, and more. Students can choose from a range of formats and modalities to help them best achieve their goals, including full-time, part-time, and short-form options — on campus, and online.

We Have a Vast Global Network

19,000+ hiring partners. 40,000+ full- and part-time course grads, plus the hundreds of thousands of attendees in our events and workshops. General Assembly’s global presence, 70,000+ alumni network, and hiring partners are three of our biggest assets with 25,000+ employees trained in our corporate programs.

In addition to courses designed exclusively for employer needs, we foster a pipeline of industry professionals who serve as instructors, mentors, and coaches.

This thriving professional network helps our recent graduates find jobs and make connections, setting them up for success on the job and in life.

We Adapt to the Market

Dynamic fields like data science and web development evolve in real time, and we continuously pilot, launch, and sunset programs to respond to market demand and the evolution of tools and techniques.

Our world class team of instructional designers, subject matter experts, and education product managers continuously refresh our content to ensure relevancy.

By leveraging data, feedback, and insights from our proprietary assessments, we produce coursework that results in maximum impact on the job.

We Focus on Employer Needs and Relationships

Deep employer relationships have always been an essential part of General Assembly’s DNA. Roughly half of our part-time students are funded by employers who want their employees trained by our experts, and GA curricula are guided by industry needs.

We’ve helped dozens of Fortune 100 companies — and hundreds of other businesses worldwide — to assess and train their talent, on-site, online, or at our campuses. We also provide hiring solutions for companies seeking a diverse pipeline of candidates who are job-ready, armed with in-demand skills.

We Invest in Access and Opportunity

As part of our commitment to accessible and affordable education, we're focused on developing programs and financing options to ensure that students have the means and support systems they need to learn at GA.

In addition to innovative programs like Adobe Digital Academy, Opportunity Fund, CodeBridge, and TechIMPACT — which provide scholarships and free training programs to underserved and overlooked talent — we work with employers and financing providers to help get education costs covered.

Our innovative hybrid and online immersive programs reach individuals who live outside major metro areas and give them access to the same quality education our campuses are known for.

World-Class Instructional Team

General Assembly’s instructional team represents the elite of today’s biggest and brightest companies. Course instructors and designers come from top businesses including Google, Amazon, Airbnb, and IBM, sharing real-world experience and insight in the classroom each day.

Team members undertake an extensive training program that ensures their effectiveness at fostering new talent.

Continuous Development

To ensure excellence in the classroom and relevancy on the job, our instructional design and product teams work tirelessly to iterate, adapt, and evolve our curriculums.

Our agile instructional design process means each of our courses goes through at least two updates per year. Each new release includes feature improvements, enhanced content, and more.

Who We Are
General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in 2011 has since grown into a global learning experience with campuses in 20 cities and over 35,000 graduates worldwide.

As individuals and companies struggle to compete in an increasingly technological economy, General Assembly provides award-winning, dynamic training to close the global skills gap.

What We Do
General Assembly fosters an elite professional community of individuals and companies through education and strategic career connections.

Educating Individuals

• Build vital skills at all professional levels

• Collaborate and connect with an elite network

• Change and boost your career and portfolio

• Hiring Opportunities

We are bridging the gap between job seekers and companies needing talent with relevant skills.

Educating Companies

• Partnerships with Fortune 1000 companies

• Customized staff training to advance employees

• Dedicated hiring pipeline to acquire GA alumni