Search Engine Optimization (SEO) is the process of improving your website’s visibility on search engines such as Google and Bing. In this self-directed online course, you will learn the basics of SEO, how it drives e-Commerce and about new and emerging technologies.
Search Engine Optimization (SEO) is the process of improving your website’s visibility on search engines such as Google and Bing. In this self-directed online course, you will learn the basics of SEO, how it drives e-Commerce and about new and emerging technologies.
Course Highlights:
Learners who successfully complete this course will be able to:
How we work and make a good living is changing:
Students need the skills to be flexible and agile to navigate this changing workforce. We built our programs with that in mind.
At Robertson, you’ll get the most relevant training and up-to-date industry insights to thrive in a modern work environment. You’ll learn from industry-leading professionals who bring first-hand experience into the classroom.
Get career-ready in one year or less. We are the School of New Work.
Choosing the right career and the right college to trust with your education are important decisions to make on your journey to success. Learn about some of the services we offer that are designed to help you find a meaningful career.
Lifelong Career Services:
Our career development support doesn’t end once you graduate. All current students and graduates are able to connect with career services to create an employment search checklist, revise their resume and cover letter, prepare for interviews and gain tips on how to build their professional network.
Robertson Online or the Virtual Classroom:
At Robertson, you can choose to learn on your own schedule with our Robertson Online campus, or attend scheduled virtual lectures in our Virtual Classroom. You have the flexibility to decide which learning environment is best for you.
Instructor Support:
Whether you’re studying with Robertson Online or in our Virtual Classroom, you’ll learn from experienced industry professionals. You’ll have virtual support from your instructors through Brightspace, where you can book video appointments and use the instant messenger to ask questions. Visit the link below to learn about our Brightspace platform.
Financial Support:
Going to school is a big investment. Robertson strives to offer a variety of financial aid opportunities to ease the stress of payments and allow students to focus on their studies. Whether you’re studying online or on campus, our Financial Aid team is ready to help you succeed.
This workbook provides users with an end-to-end planning tool that lays the groundwork for a successful social marketing program to change attitudes and behaviors.
Our brand-new Social Media Marketing Micro-Credential by the Digital Marketing Institute is tailor-made for those who are already social media savvy and are eager to master their skills for an ever-evolving digital world.
This microÂcreÂdenÂtial is focused on the knowlÂedge and skills needÂed to leverÂage and best use digÂiÂtal marÂketÂing from a busiÂness perÂspecÂtive.
Did you know that every dollar invested in email marketing yields an average of $38 , according to a study of marketing professionals ? Sometimes discredited and/or underestimated, email marketing remains a very effective strategy for generating traffic and sales via the web.
This workshop lays the groundwork for a successful campaign. If you are just getting started with AdWords, this is the workshop for you! Attendees leave with a better understanding of how the AdWords system works, how campaigns should be structured.
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