WordPress is a platform for creating, editing & maintaining websites. SEO (Search Engine Optimisation) is the process of making changes both on and off your website to ensure improved positioning in search results and to encourage site visitors to take desired actions e.g. buy, subscribe, contact et
DurationWordPress is a platform for creating, editing & maintaining websites. SEO (Search Engine Optimisation) is the process of making changes both on and off your website to ensure improved positioning in search results and to encourage site visitors to take desired actions e.g. buy, subscribe, contact etc. also known as conversions.
In this SEO for WordPress course, discover how search engines ‘think’ and use that knowledge to assess and implement strategies that will elevate your site in search results and increase conversions.
Implement technical changes easily using WordPress and recommended plugins. Learn how to make the most of free Google tools that will enhance and further your SEO efforts.
The course covers a range of methods used to optimise a WordPress site. Topics explored include: Introduction to Search Engines, Project Scoping and Analysis, Choosing and Using Keywords for Maximum Impact, Optimise HEAD Tags in WordPress, Creating Search Friendly Content, Image and Video Optimisation techniques, Optimisation for Local Business, Social Media Integration, Google Analytics and Search Console overview and Blog Optimisation.
Learn from your home or your office. Our live-stream virtual courses are the same courses as our face-to-face classroom courses, so you will still receive your Adobe recognised certificate.
The Diploma of Social Media Marketing is the perfect course for students who wish to work as digital managers and social media marketing managers. It aims to provide graduates with social media and digital marketing knowledge and skills required to perform the functions associated with these roles.
Your team will learn how to use digital marketing and execute your web strategy & marketing plan. The workshop is appropriate for corporate marketing teams, HR teams, sales teams, communications teams as well as high growth, entrepreneurial SMEs.
With the use of website builders, in 2020, anyone, even people with little to no experience, can create and publish a website in just a few hours. But this is NOT a course about building a website. Almost anybody can do that.
This course provides novice or first-time content creators with basic skills and knowledge to transform ideas and concepts into industry-standard media productions for web and social media applications.
As digitisation continues across virtually every industry, companies across the world from start-ups to established corporates are seeking digital marketing professionals with relevant skills and experience.
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