WordPress is a platform for creating, editing & maintaining websites. SEO (Search Engine Optimisation) is the process of making changes both on and off your website to ensure improved positioning in search results and to encourage site visitors to take desired actions e.g. buy, subscribe, contact et
DurationWordPress is a platform for creating, editing & maintaining websites. SEO (Search Engine Optimisation) is the process of making changes both on and off your website to ensure improved positioning in search results and to encourage site visitors to take desired actions e.g. buy, subscribe, contact etc. also known as conversions.
In this SEO for WordPress course, discover how search engines ‘think’ and use that knowledge to assess and implement strategies that will elevate your site in search results and increase conversions.
Implement technical changes easily using WordPress and recommended plugins. Learn how to make the most of free Google tools that will enhance and further your SEO efforts.
The course covers a range of methods used to optimise a WordPress site. Topics explored include: Introduction to Search Engines, Project Scoping and Analysis, Choosing and Using Keywords for Maximum Impact, Optimise HEAD Tags in WordPress, Creating Search Friendly Content, Image and Video Optimisation techniques, Optimisation for Local Business, Social Media Integration, Google Analytics and Search Console overview and Blog Optimisation.
Learn from your home or your office. Our live-stream virtual courses are the same courses as our face-to-face classroom courses, so you will still receive your Adobe recognised certificate.
Stay relevant in an ever-changing world. This Smart Skills Digital Badge expands on your knowledge of digital marketing strategies, encouraging you to leverage off the latest trends and solutions.
Gain essential fluency to succeed as a marketer in the digital age. Growth-minded professionals and entrepreneurs can leverage versatile skills to execute digital marketing campaigns, win customers, and collaborate with agencies.
Our training packages can be customised to suit your needs and reflect your organisation/team goals and objectives. A pre-training consultation will be arranged to better understand your requirements and deliver a training package to suit your needs.
Email Marketing is no longer just newsletters and company updates that are broadcast to an entire list at once. It's about delivering the correct message, to the right people of your list, at a time they're most likely to open and engage with it.
Are you looking to upskill your knowledge in social media and broader digital marketing? Perhaps you need help navigating your way around Meta Ads Manager or need a tutorial on how Google Analytics 4 works?
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