This one day training course and workshop will teach what to do in order to create a crisis management plan that is social media compliant and effective when so exposed via online platforms and channels. It will also provide an understanding of how customers and citizens use social media to vent opi
DurationThis one day training course and workshop will teach what to do in order to create a crisis management plan that is social media compliant and effective when so exposed via online platforms and channels. It will also provide an understanding of how customers and citizens use social media to vent opinions and give feedback, as well as how organisations can respond in crisis situations, including areas such as correcting negative brand perceptions as well as removing abuse and spam content on social media platforms.
Social media has changed the way we look at crisis management. There are many examples of large reputable brands going through challenging times and poorly dealing with crises, especially in the digital domain.
A huge percentage of issues now start within social media platforms and spread through this space very quickly. Social media has become the preferred outlet where opinion is formed and also where a crisis is managed, in a very public manner. Therefore, if businesses and organisations have not made their crisis management plan social media compliant, it may now be ineffective and out of date.
Course Programme
Who Should Attend
Charles Mann Solutions has been providing high quality training and consultancy services since 2012, ranging from bespoke training solutions to topic-specific workshops and seminars for all types of businesses. As a leading international provider of training courses in Malaysia and consultancy services, Charles Mann ensure the correct expertise and knowledge are presented in the most cost effective and efficient manner possible.
With over 15 years experience conducting a wide range of courses, seminars, workshops and direct consultations within the fields of ICT, Digital Media, Marketing and Branding, Effective Online Presence and Social Media Utilisation, Charles Mann has created for itself a reputation among clients located across a broad global spectrum covering the United Kingdom, Saudi Arabia, United Arab Emirates, Brunei, Vietnam, Bhutan, Malaysia and Singapore.
Charles Mann has been operating and providing effective consultancy since 1996, the very formative period of mass take-up of the world wide web and online digital use by both commercial organisations as well as consumers. With its origins in the UK, Charles Mann has always been at the forefront of analysing and studying emerging technologies, and therefore passing on critical knowledge to small and medium sized businesses and organisations, equipping them with skills and understanding to further enhance their respective setups.
We are proud to work with a wide range of companies, trade bodies and non–profit organisations, providing them with training, consulting and mentoring in all key areas of business. No matter how small or large your business, we are here to help you with your learning needs by offering training courses all over Malaysia. With initiatives and a pro-active approach by the government of Malaysia to enhance digital capabilities, such as the Sarawak Digital Economy Strategy, the time is now for businesses to focus on strategies to implement digital and technology for increased sales and business growth. We are proud to have covered a wide part of Malaysia with our training, including Ipoh, Johor Bahru, Kuching, Melaka, Penang and Kuantan.
Additionally, all of our training courses are fuly approved and 100% claimable under the Malaysian governments HRDF scheme under HRD Corp. In 2015, we were also recognised as an official Google Partner and will continue to offer Google related training and advice.
This programme is designed to prepare you to effectively manage any crisis on social media platforms. You will learn various prevention, mitigation, response and recovery methods in critical situations and be able to apply them effectively on any platform.
Crisis are painful and sometimes devastating, but they also mark turning points. Discover practices for acting despite uncertainty, communicating clearly, leading with compassion, and regaining momentum as the crisis abates.
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All certification courses, workshops & programs are hrdf claimable. Many organizations devote substantial time and resources to risk management. But there’s a place where the predictable gives way to the unpredictable – and a risk, or combination of risks, turn into crisis.
This course explores sudden onset and slow onset crises caused by internal and external issues as well as methods for determining risk to use as a basis for crisis management plans. Delegates will learn about the key elements of crisis management, how to formulate a crisis management plan and how t...
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