Visual Merchandising Training

by Sh Retail Academy Sdn. Bhd Claim Listing

Our Visual Merchandising Training Is Suitable For: Salesperson Store Supervisors/Managers Retail Executives.

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img Duration

4-8 Hour Intensive Course

Course Details

Our Visual Merchandising Training Is Suitable For:

  • Salesperson
  • Store Supervisors/Managers
  • Retail Executives.

Store Display 101

Learning Outcome

  • Arrange the showroom with an appropriate display.
  • Identify the ways to keep the showroom clean and tidy.
  • Recognize the correct attire to wear in a showroom.

Content

Showroom, Your Domain

  • Physical showroom vs online shop
  • Differentiate between physical showroom and online shop
  • Why do we need physical showroom?
  • Sense of sight
  • Type of customer expectation
  • Importance of showroom display

Showroom Cleanliness and Hygiene

  • The objective of cleanliness and hygiene in showroom
  • How did cleanliness and hygiene affect customer experience?
  • Cleanliness is the key for showroom safety
  • Checklist of cleaning task
  • Method on creating checklist of cleaning task

Retail Display Management

  • How to organize a showroom?
  • Space management
  • Price tag arrangement
  • Product display
  • Showroom environment

Appearance and Grooming Standards

  • What is workplace attire?
  • The importance of workplace attire
  • Male attire
  • Female attire
  • Do and don’t when wearing workplace attire.

Duty Roster

  • The purpose of duty roster
  • Why do we need a duty roster for showroom?
  • Types of duty rosters (DFS)
  • The differences between the 3 type of duty rosters
  • The method to create a proper duty roster

Simulation Activities

  • Buy Online vs Buy In-store
  • Messy Showroom
  • Puzzle: Memory Testing
  • Personal Appearance
  • Organize Your WORK

Premium & Luxury Visual Merchandising And Selling

Learning Outcome

  • Practice excellence and meeting expectation in premium product market
  • Demonstrate service that provide unique experience to serve premium clientele segments
  • Understand key success factors of aesthetic visual merchandising

Content

  • Grab Eyeballs in Merchandising Display Area for Premium Products
  • 9 P’s of Luxury Brands vs General Brands
  • Different Types of Customers in Luxury Classification
  • 10 Parameters to Meet Premium Customer Demands
  • Klang Branch

    11, Jalan Astana 5/ku2, Bandar Bukit Raja, 41050, Klang

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