Web Design (UX Design, Digital Marketing & Content Creation) - Level 5 Higher National Diploma

Course Content

In today's fast-paced digital landscape, the ability to create engaging user experiences, captivating content, and effective digital marketing strategies is crucial for success.

Our comprehensive course, "UX Design, Digital Marketing & Content Creation," will equip students with the essential skills in graphic design, user experience (UX) design, user interface (UI) design, content creation, and digital marketing, and front-end development (coding).

Through hands-on learning, real-world projects, and expert guidance, students will develop a versatile skill set that opens doors to exciting career opportunities in the creative media sector.

Key Learning Objectives

Graphic Design: Students will learn the fundamentals of graphic design, mastering the principles of visual communication, typography, and colour theory. They will become proficient in industry- standard design tools, enabling them to create stunning visuals for print and digital media.

User Experience (UX) Design: Understanding the user's perspective is at the heart of successful digital products and services. Students will learn how to conduct user research, create wireframes, prototypes, and usability testing. They'll develop the skills needed to craft intuitive and user-centric experiences.

User Interface (UI) Design: Building upon UX principles, students will delve into UI design, focusing on the visual and interactive aspects of digital interfaces. They will learn how to create aesthetically pleasing and functional user interfaces that enhance user engagement and satisfaction.

Content Creation: Students will explore methods of content creation, focusing on product photography, video and motion graphics for web design, social media, and digital marketing campaigns. They will develop the ability to craft compelling, relevant, and shareable content that resonates with target audiences.

Digital Marketing Strategies: Students will gain a deep understanding of digital marketing techniques, including SEO (Search Engine Optimisation), social media marketing, email marketing and paid advertising. They will learn how to create and implement effective digital marketing campaigns that drive traffic, engagement, and conversions.

No Traditional Exams

We believe in a holistic approach to assessment. Instead of exams, students will showcase their skills through projects that reflect real-world scenarios, with a focus on building a portfolio of work to kick-start your career in the creative media industries.

It's a pathway to join the ranks of industry professionals who graduate from our Higher Education program in UX & UI Design, Digital Marketing and Content Creation.

Course Benefits

Upon completing this course, students will have acquired a diverse skill set and practical experience to excel in the fields of graphic design, UX design, UI design, content creation, and digital marketing. They will be ready to tackle real-world projects, create compelling digital experiences, and drive digital success for businesses and organisations across many industries.

Special Features

Delivered by skilled industry professionals

You will be guided by instructors who bring real-world expertise and a wealth of practical knowledge to the classroom. Drawing on their extensive industry experience, our educators provide invaluable insights, current industry practices, and hands-on training, ensuring that you are not just acquiring theoretical knowledge but gaining the practical skills demanded by the dynamic landscape of the digital and creative sectors.

Industry Partner Engagement

Our course content is not just delivered by industry professionals; it's shaped by an extensive network of industry contacts. Our lecturers have cultivated relationships with professionals who actively contribute to the course structure, share insights through guest lectures, and offer valuable placement opportunities for our students.

Our close ties with industry professionals ensure that the training we provide is not only relevant but at the forefront of what the Creative Digital Media industry demands. By tapping into the expertise of our network, we guarantee that our students receive the most up-to-date and pertinent knowledge, preparing them for the dynamic landscape of digital creativity.

Assessment Methods

As well as classroom support, you will have access to interactive learning materials on the college’s digital learning environment (DLE). This enables students to access learning materials both inside and outside of the classroom.

Assessment will be carried out via real and realistic projects and there will be no exams. If you want to join the expanding number of industry professionals that graduate from the college’s digital interactive media department, then apply now.