Advanced Certificate in Crisis Management for Business Module 2: Scenario Planning and Issues Management

Effective crisis management requires sound decision making under pressure and the right resources to respond to a business-critical event.

Scenario planning helps to address both of these challenges by taking high impact, high likelihood crisis types - for example product recalls, cyberattack, a major accident - and considering how an organisation would respond to them.

This module seeks to provide participants with the skillsets to identify trigger points that could lead to a crisis specific to their industry and organisation. This would involve learning how to map out scenario planning and issues management as part of the pre-crisis stage.

Not every adverse situation is a crisis. The ability to pre-empt and prepare the organisation and teams would help mitigate the risks. By adopting a practical approach from how to organise a crisis team to managing vulnerabilities and the external environment, participants get involved in real-life scenarios learning how to manage and control situations with actionable insights.

At the end of the 2-day module, participants will be able to:

• Understand the context, background and workings for pre-crisis management

• Map out scenario planning and issues management

• Identify and mobilise required talent for crisis team within organisation and set-up collaborations with external partners 

Who Should Attend

• Company representatives (start-ups, SMEs) and individuals in corporate communications, PR and frontline operations

• HR Practitioners, Talent and Business Partners

• Crisis Leaders, Managers and Team members

Prerequisites

• Participants should be fluent in speaking and written English.

Assessment

As part of the requirement for SkillsFuture Singapore, there will be an assessment conducted at the end of the course. The mode of assessment, which is up to the trainer’s discretion, may be an online quiz, a presentation or based on classroom exercises.

Participants are required to attain a minimum of 75% attendance and pass the associated assessment in order to receive a digital Certificate of Completion issued by Singapore Management University.