This qualification reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design, and execute judgements using wide-ranging technical, creative, conceptual, and managerial competencies.
DurationThis qualification reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design, and execute judgements using wide-ranging technical, creative, conceptual, and managerial competencies.
Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising, or public relations functions of an organisation.
Ironwood Institute is proud to be the first private institute to deliver nationally recognised horticulture and agribusiness management courses to international students from 40 countries in Adelaide, South Australia. Ironwood is a progressive international college offering innovative courses to equip our graduates with the knowledge, experience and practical skills that make a difference in their careers and communities. Ironwood is committed to provide world-class teaching that leads to better skills and a brighter future for our students.
Ironwood's dedication to academic excellence and commitment to providing a great learning environment is supported by state-of-the-art learning facilities and highly experienced training and student support staff.
Ironwood Institute is a Registered Training Organisation (RTO Number: 40287) and registered on Commonwealth Register of Institutions and Courses for Overseas Students (CRICOS Number: 03039E). This means we meet administrative, delivery, staffing, facility, marketing, financial, quality assurance and assessment standards agreed to by the Federal, State and Territory Governments in Australia.
Develop your skills in the dynamic and creative exciting Marketing and Communications industry. This program will provide you with in-depth knowledge into marketing strategies, social media, and leadership – providing you with the tools to succeed in this highly lucrative field.
This short course is designed to give you a very practical understanding of how market research is conducted and managed. You will learn the stages of market research – from identifying market research requirements in an organisation, developing a documented market research plan to describe its s...
You need a foundation level course that covers all the stuff you really need to know in marketing and communications. We get it.
Marketing is a powerful business tool used to help you better understand your consumer and sales landscape. It includes every element of how you communicate your business, product or service, whether you work for a corporation, government or for yourself, in a B2B or B2C context.
This course has been designed to introduce its students to the fundamental concepts behind marketing and communications.
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