This programme equips students with the relevant skills and in-depth knowledge required to keep up with the ever-changing demands of the media and communications industry. The programme covers a wide scope of media fundamentals, including public relations and communication, media planning and manage
This programme equips students with the relevant skills and in-depth knowledge required to keep up with the ever-changing demands of the media and communications industry. The programme covers a wide scope of media fundamentals, including public relations and communication, media planning and management as well as practical skills necessary to become an effective communicator.
The programme objectives are to:
Year 1 (2 Semesters)
Year 2 (2 Semesters)
Year 3 (2 Semesters)
Entry Requirements
Education Pathways
Career Opportunities
Vision
Empowering Students to be Globally Competitive
Mission
To Provide Affordable Quality Higher Education for an Enriching Future
Our Achievements And Milestones
In 1990 Established as Kolej Swasta Bandar Utama (KSBU) in 6 units of 4-storey shop-offices in Damansara Uptown, Petaling Jaya, Selangor.
Franchised UK Higher National Diploma (HND) programmes from Nottingham Polytechnic (now Nottingham Trent University) and Anglia Polytechnic (now Anglia Ruskin University) with agreement for our successful students to enrol into the final year of their relevant honours degree programmes.
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