This programme prepares the student to enter a range of professional careers in the fields of Marketing and Business Management.
DurationThis programme prepares the student to enter a range of professional careers in the fields of Marketing and Business Management. Students qualified in this field of study will be able to make a significant contribution to the business environment. This qualification provides students with a solid grounding in the academic theory underpinning the main concepts in the fields of Marketing and Business Management.
The curriculum allows students to specialise in Marketing and Business Management in their 3rd year of study. Included in the programme is also a range of more generalised modules such as Business Communication and End User Computing, which are regarded as essential in todays competitive business environment.
Admission Requirement:
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This qualification provides students with a solid grounding in the academic theory underpinning the main concepts in the fields of Marketing and Business Management.
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