Bachelor of Public Relations Management (Hons)

by MSU - Management & Science University Claim Listing

This programme integrates knowledge and abilities with the student's own talents in public relations and in entertainment. It also focuses on the effective management of communication through the experiences communicating in a variety of contexts and research.

RM40000

Contact the Institutes

Fill this form

Advertisement

MSU - Management & Science University Logo

img Duration

3 Years

Course Details

This programme integrates knowledge and abilities with the student's own talents in public relations and in entertainment. It also focuses on the effective management of communication through the experiences communicating in a variety of contexts and research. 

Bachelor of Public Relations Management aims to develop the skills and knowledge necessary for contemporary public relations practice. Companies nowadays spend large amounts of money hiring professionals who specialize in public relations.

To keep pace with rapid changes in the industry, solid foundation in communications theory is blended with practical, hands-on-work experience including field placement of entertainment talents in public environments.

Entry Requirements

  • You need to pass STPM with at least a C (2.00 CGPA) in two (2) subjects OR A-Level with a Pass in two (2) subjects OR UEC with at least a B in five (5) subjects OR Matriculation/Foundation with at least 2.00 CGPA OR any other qualifications recognized by the Malaysian Government.

Year One

  • Introduction to Public Relations
  • Practices of Management
  • Publicity Media and Public Relations Writing
  • Entertainment Management 

Year Two

  • Corporate Communication Management
  • Social Media in Public Relations
  • Visual Communication
  • Mandarin

Year Three

  • Advertising and Promotion in Public Relations
  • Strategic Public Relations Management
  • Industrial Training

Career Prospects

  • Media Director
  • Advertising & Promotion Executive
  • Public Relations Manager
  • Event Manager
  • Petaling Jaya Branch

    University Drive, Off Persiaran Olahraga, Section 13, 40100 Shah Alam, Selangor, Petaling Jaya
  • Shah Alam Branch

    University Drive, Off Persiaran Olahraga, Section 13, 40100, Shah Alam

Check out more Bachelor of Public Relations courses in Malaysia

Monash University Malaysia Logo

Bachelor of Arts and Social Sciences (Public Relations)

You will learn how to carefully manage the reputations of important organisations and forge impactful business relationships against a constantly shifting media landscape. The skills you develop will allow you to navigate nuanced cultural and political contexts with confidence, communicating comple...

by Monash University Malaysia [Claim Listing ]
TARUMT (Tunku Abdul Rahman University College) Logo

Diploma in Public Relations

This programme develops students’ practical expertise in formulating media strategies, managing and running pr campaigns, producing pr write-ups and promotional material. To produce pr professionals, media liaisons and strategic managers, it entails courses in corporate communication, integrated ...

by TARUMT (Tunku Abdul Rahman University College) [Claim Listing ]
  • Price
  • Start Date
  • Duration
SEGi College Kuala Lumpur Logo

Bachelor of Arts (Hons) in English and Public Relations

The bachelor of arts (hons) in english and public relations, a prestigious dual major degree programme, is your gateway to becoming a proficient public relations expert equipped with a mastery of the english language. Conferred by both segi university and the esteemed university of central lancashi...

by SEGi College Kuala Lumpur [Claim Listing ]
Universiti Teknologi Mara Cawangan Melaka Logo

Bach. of Mass Comm. (Hons) Public Relations (MC242)

The Public Relations (PR) programme started in 1972. The outcome of this programme focuses on producing public relations professionals and practitioners who are passionate, knowledgable and able to contribute to the PR industry and the country. The programme is affiliated with the Institute of Publ...

by Universiti Teknologi Mara Cawangan Melaka [Claim Listing ]
Curtin University Malaysia Logo

Public Relations (Undergraduate Major)

This major will teach you how to plan and develop effective communication strategies, and how to put those plans into action and measure their effectiveness. It will also prepare you for changing attitudes and behaviours, managing relationships, and engaging with stakeholders, including primary dec...

by Curtin University Malaysia [Claim Listing ]

© 2024 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy