BSc (Hons) Business and Events Management

By studying BSc (Hons) Business and Events Management at ARU London, you’ll come to understand the theories behind business and events management. But you’ll also be equipped with practical experience.

Our degree course is designed to prepare you to work in the business and events sector, and blends the study of core business skills and management concepts with a live project.

Get the business skills and practical experience you need to pursue a career in events management. Cover globalisation, cultural concepts, marketing, event design, creativity and strategy.

The events industry dominates the media, delivers objectives, and creates positive impacts. It fills transport systems, hotels, and venues.

2019 was a landmark year for the industry, which reported spends of £70 billion, over 50% of spend in the UK visitor economy. It provided over 700,000 jobs, and generated £165 billion in trade at business events.

The events industry has come far in terms of its enormous breadth, global competitiveness, expertise, and an indication of how critical it is as part of the UK Government’s strategy to kick-start the economy after the COVID-19 pandemic. This will be an unparalleled opportunity to use both business and leisure events to showcase the country’s abilities and resources – and it will drive demand for specialist graduates.

The chance for the UK to utilise the vitality, excitement, and business and social benefits created by events demonstrates that it remains a welcoming and open industry in a changing political and trading framework.

As a Business and Events Management student, you’ll identify career pathways and goals – and develop the know-how professionalism to achieve them.

You’ll also benefit from free membership of the Institute of Hospitality.

Teaching And Assessment
3 years (full-time)

Year 1

• In Year 1, you'll receive an overview of the origins and development of the events sector, including the foundations of organisational structure and sustainable business. You’ll assess British and international events management and operations, and how they respond to opportunities, challenges, risks, and limitations. As well as this, you’ll develop employability skills crucial to the sectors, parallel to developing knowledge.
• We’ll also explore quality management in events, hospitality, and tourism, giving you direction and the ability to identify and utilise approaches to long-term successes. And you’ll have an introduction to finance and accounting, involving economic concepts, accounting principles, and mathematics.

Modules are subject to change and availability.

• We’ll assess your progress through a variety of methods, including coursework, group assignments, activity-based assignments and exams. You can expect to take part in ongoing problem-solving activities, projects and presentations. You’ll also be able to access support material through our vrtual learning environment.
• All assignments are designed with your career progression in mind and give you opportunities to develop and improve the transferable skills that employers look for.

Core modules

• Hospitality, Tourism and Events Environment
• Academic and Professional Skills
• Managing Quality in Hospitality, Tourism and Events
• Business Finance

Year 2

• Year 2 introduces you to the practical implementation of event planning and project management.
• We’ll explore the interfaces between venues, spaces, people, and performance in diverse settings; as well as investigating links between concept, preproduction, stakeholders, finalisation, and execution. We introduce the theoretical basis for human resource management and the range of activities it covers. And we evaluate alternative approaches in the use of the marketing mix, looking at short- and long-term organisation and demands.
• During this year you’ll develop an understanding of the design of events such as conferences, meetings and exhibitions; and management skills such as relationship, time, menu, decoration, lighting, sound, special, effects, budgeting, risk assessment and promotion.

Modules are subject to change and availability.

• We’ll assess your progress through a variety of methods, including coursework, group assignments, activity-based assignments and exams. You can expect to take part in ongoing problem-solving activities, projects and presentations. You’ll also be able to access support material through our vrtual learning environment.
• All assignments are designed with your career progression in mind and give you opportunities to develop and improve the transferable skills that employers look for.

Core modules

• Event Designs
• Principles and Practice of Marketing
• Managing Human Resources
• Events Management

Year 3

• In your final year, you’ll identify the principal managerial issues in launching an international event. You’ll consider financial, organisational, cultural and ethical barriers along with the conceptualisation, promotion, production, and innovation of events.
• We’ll explore these fundamental principles while also analysing detailed information about venue types and situations. Topics covered include the history of public venues, business management, finance, ticketing, safety, security, and booking.
• You will also assess examples of invoices, cash flows, rental agreements, and financial statements to illustrate real-world situations managers can expect to address.
• Finally, there’s the opportunity to conceive and implement your own mock-event, putting theory into practice and gaining valuable practical experience.

Modules are subject to change and availability.

• We’ll assess your progress through a variety of methods, including coursework, group assignments, activity-based assignments and exams. You can expect to take part in ongoing problem-solving activities, projects and presentations. You’ll also be able to access support material through our vrtual learning environment.
• All assignments are designed with your career progression in mind and give you opportunities to develop and improve the transferable skills that employers look for.

Core modules

• Contemporary Issues
• Executing Business Strategy
• Live Project
• Undergraduate Major Project Leadership

Campus facilities
As a student at ARU London you'll have access to:

• State-of-the-art lecture theatres, seminar rooms, PC-equipped study areas and space for you to work, relax and socialise
• Multiple study pods, perfect for group work or personal study
• Campuses close to business and events hubs of the UK.

Careers

• Your ARU London lecturers all have first-hand experience in business and event management, so you can feel confident that the content of your degree is relevant to the demanding, constantly evolving world of business and events.
• In your final year, you’ll undertake an Events Live Project. This is an opportunity to combine your academic knowledge with experiences beyond the classroom, apply your skills and personal ideas, and develop transferable skills which can be applied in the workplace.
• During your studies, there will be the opportunity to take part in our Employability Scheme with the specific objective of enhancing your future employment prospects. This includes CV workshops, interview techniques, career counselling and visits from prospective employers.