Business Administration Diploma - Integrated Marketing Communications Major

by Bow Valley College Claim Listing

Get ready to work in a fast-paced, creative industry that evolves quickly. You'll learn how to create and foster value to the marketplace with a forward-thinking attitude.

$32452

Contact the Institutes

Fill this form

Advertisement

Bow Valley College Logo

img Duration

4 Terms

Course Details

Program Description:

Graduates will gain a fully integrated marketing and communications approach that effectively evaluates, plans, and implements an organization’s promotional activities and business objectives.

This major focuses on a digital and omnichannel world where shifting media consumption trends, global digital networks, and rapid growth of mobile communications has resulted in a need for marketing and communications professionals who can create cohesive and compelling brand messages that engage consumers while building brand equity. 

 

Time commitment:

This is a two-year (four term) diploma program. A standard course load is five courses per term. Students can maintain full time status with at least three courses. Taking less than five courses per term will take longer to complete the program.

 

Learning Options:

The Business Administration diploma program consists of core business courses and major specific courses to develop industry specific skills. Core courses are available both in class and online. All major courses are available in class with only some courses available online.

  • Calgary Branch

    345 6 Ave SE, Calgary

Check out more Bachelor of Marketing courses in Canada

NAIT (Northern Alberta Institute of Technology) Logo

Bachelor of Business Administration Marketing Concentration

Enter the exciting, ever-changing world of Marketing With NAIT's Bachelor or Business Administration (BBA), your classes will have a business focus from day 1

by NAIT (Northern Alberta Institute of Technology) [Claim Listing ]
The University of Winnipeg Logo

Marketing Research

This course is designed to provide participants with a sound working understanding of the concepts and processes involved in marketing research as the basis for the development of marketing strategies and plans.

by The University of Winnipeg [Claim Listing ]
SAIT (Southern Alberta Institute of Technology) Logo

Marketing Research and Analytics

Marketing research is an integral part of the strategic marketing process. The step-by-step marketing research process covers planning, data collection, data analysis and presentation of relevant information for recommending informed marketing strategy decisions.

by SAIT (Southern Alberta Institute of Technology) [Claim Listing ]
University of Manitoba Logo

Marketing (BComm) (Honours)

Marketing involves understanding the needs of consumers and developing and implementing a plan that delivers products or services to meet those needs

by University of Manitoba [Claim Listing ]
MacEwan University Logo

Bachelor of Commerce (Marketing)

Profit and growth, customer engagement and retention, brand awareness you know that marketing plays a critical role in the world of business. We can teach you how to ensure business success as a media-savvy, consumer-focused marketer.

by MacEwan University [Claim Listing ]

© 2025 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy