Business Storytelling Studio

by SMU Academy Claim Listing

Get equipped with practical skills that enable you to craft and deliver stories in ways that create lasting impressions, and build emotional connections while communicating brand values.

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Course Details

Get equipped with practical skills that enable you to craft and deliver stories in ways that create lasting impressions, and build emotional connections while communicating brand values.

Using personal experience, prior knowledge and an array of new information, participants will master the art of formulating the best stories to present. Stories that motivate, stimulate and evoke emotions to generate actions inclined to strategic objectives. Participants will be able to write and deliver a business speech by the end of this module.

Building on the ‘Foundations of Brand Storytelling’, participants will learn about business story frameworks, presentation design, and non-verbal communications, which are essential tools to elevate the pitch. A holistic experience on the subject matter includes short lectures, engaging examples and lots of in-class exercises that will nurture the natural ability for storytelling.

  • Central Branch

    60 Stamford Road, Level, Central

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