Certificate in Digital Copywriting (Advance)

by Institute of Data and Marketing Claim Listing

This course will help you achieve your business goals, by writing copy that engages and persuades your audience. Taught online in a live classroom over 10 weeks, with copywriting tasks and individual coaching.

£1495

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Institute of Data and Marketing Logo

img Duration

10 Weeks

Course Details

This course will help you achieve your business goals, by writing copy that engages and persuades your audience. Taught online in a live classroom over 10 weeks, with copywriting tasks and individual coaching.

 

During your Advanced Certificate in Digital Copywriting, you will learn to:

  • Write clear and structured copy for digital media
  • Develop a strong and persuasive style that works for your brand
  • Optimise your copy for search engines
  • Master different approaches for different digital channels
  • Have the confidence to assess copy that works, and make recommendations for improvements

 

Syllabus:

  • Writing concise and persuasive copy for digital media
  • Getting style and tone of voice right
  • Copywriting for Search Engine Optimisation (SEO) and search advertising (PPC)
  • Email copywriting
  • Blogging and social media
  • London Branch

    DMA House 70 Margaret Street, London

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