Certificate In Digital Marketing (TQUK Level 2)

This qualification will help you to develop your understanding of how to promote a business in a digital age. This would be useful if you want to improve your own digital promotion in a real business situation, or as a foundation for further learning in subjects such as:

• Marketing
• Business
• ICT
• Media

This qualification requires that you demonstrate the skills and knowledge needed to successfully promote a business using up-to-date digital techniques. It comprises 9 units in order to achieve the certificate.

They are:

• digital promotion for business
• understanding search engine optimisation for business
• coordinating the use of digital media for business
• coordinating offline and digital media for business
• emergent digital techniques for business
• producing digital promotional content for business
• data protection and digital media for business
• measuring the effectiveness of digital promotional activity for business
• understanding social media