Immersive Media is one of the latest emerging technologies disrupting businesses across the globe. With a rich potential and new opportunities to explore, Immersive Media could play a crucial role in the future of brand experiences.
DurationOverview
Immersive Media is one of the latest emerging technologies disrupting businesses across the globe. With a rich potential and new opportunities to explore, Immersive Media could play a crucial role in the future of brand experiences.
Enter the new reality with industry experts who have been delivering solutions for first-mover clients. Participants will be introduced to Virtual and Augmented Realities, and learn how these can enhance brand experiences.
Learning Objectives
Understand the concepts of Immersive Media and the Extended Realities (VR/ AR/ MR)
Differentiate and identify cases in each industry for various Extended Realities
Conceptualise a solution that brings about improvement of ROI for existing problems
Explore the limitations within each solution stack
A hands-on experience with popular devices such as HoloLens 2, Magic Leap, Google Glass, Valve Index and more
Topics/Structure
Introduction to Extended Reality (VR/ AR/ MR) with devices
A deep dive into Extended Reality case studies in various industries
Build an Extended Reality team/ consultancy and scoping with clients
Learn to scope and budget an Extended Reality project
Final Presentation of project delivery, proposal on building an Immersive Media solution that value adds to the end-user
Who Should Attend
Business representatives involved in scoping and pitching projects
Business owners looking for innovative solutions
Technology professionals looking to explore new emerging technology
Gaming industry professionals interested in expanding their skill sets
Professionals looking to widen their knowledge on existing available technology stacks
Established in 2017, SMU Academy is the professional training arm of the Singapore Management University (SMU) and aims to grow the University’s impact, broaden its reach, and cultivate positive change through innovative continuing education offerings.
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With over 800 quality programmes to choose from, our participants are empowered to thrive in the future of work through a practice-oriented, experiential, and interactive approach that integrates academic depth, real-world business cases and interdisciplinary learning.​
In this course learners understand the foundational knowledge of Immersive Technologies, focusing on Virtual Reality(VR) and identify its benefits for real-world applications.
Students of this track can experience Virtual and Augmented Reality through designing their own virtual reality world and games, along with coloring and creating their first augmented reality projects.
In this course, participants will develop virtual reality (VR) applications using Unity3D. They will learn to use Unity3D as the developmental tool to create immersive VR applications that can be run on Android-based mobile devices.
Virtual Reality is about to change architecture visualisation forever; Don't miss the train and learn how you can use virtual reality to wow your customers and prospects when showing them your interior designs or architecture visuals.
This course provides a general introduction to Augmented Reality (AR) and Virtual Reality (VR). The course will cover an overview on AR & VR hardware, software, business and technical considerations for deployment, and industry development trends.
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