Successful completion of the CIM Level 4 Certificate in Professional Digital Marketing will equip the student with the knowledge, skills and understanding to support decision making within a digital context at an operational level and carry out an essential and successful professional marketing role
Course overview
A one-year, part-time Chartered Institute of Marketing (CIM) course.
Successful completion of the CIM Level 4 Certificate in Professional Digital Marketing will equip the student with the knowledge, skills and understanding to support decision making within a digital context at an operational level and carry out an essential and successful professional marketing role within the workplace.
City of Bristol College is one of the largest further and higher education colleges in the UK. With more than 1,000 courses available from entry to degree level, we offer the widest range of academic and vocational qualifications you will find in the South West.
We cater for learners of all ages and backgrounds, including 16 to 18-year-olds, adult learners, apprentices, higher education students and international students. Based in four main centres across Bristol, we offer a learning experience that puts our students right at the heart of one of the best cities in the UK.
Modern marketing is all about data, of course, so we’ll investigate various research and analysis tools. You’ll get to try out as many as possible, and we’ll give you a sneak peak into our own analytics account.
Our Expert Content Marketing Workshop is best suited for content and campaign marketing professionals who want to shift the messaging of their campaigns to be more emotive, human and credible. Take your influencer marketing strategy further by identifying, nurturing and creating expert influencers
Social media has made marketing your business more accessible than ever. You may have already set up the relevant accounts, but whats the best next step to get the most out of the platforms?
This workshop will look at how email marketing can be used strategically to power growth and how to track ROI and performance of a website. Delivered by Jonny Ross, this session will help with understanding the steps needed to design your email campaigns.
This is a hands-on practical workshop that focuses on the fundamentals of SEO for Google to help get your website featured prominently and more often in Google and other search engines.
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