CIM in Social Media Marketing (Level 4 Award)

by Belfast Metropolitan College Claim Listing

This 10-credit module provides the knowledge and skills to develop and implement successful social media marketing activities. You will learn how to apply a range of social media channels and to produce suitable content to enhance an organisation’s digital activities. You will gain the skills to pro

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Course Details

This 10-credit module provides the knowledge and skills to develop and implement successful social media marketing activities. You will learn how to apply a range of social media channels and to produce suitable content to enhance an organisation’s digital activities. You will gain the skills to produce an effective social media plan and measure its outcomes.

Award in Social Media Marketing

  • CIM have launched the latest version of their qualifications following an extensive programme of development. The CIM Level 4 Certificate in Professional & Digital Marketing has now been introduced following widespread employer-led research across a range of sectors and sizes of organisations, qualification providers, academics and students.
  • A CIM qualification at Level 4 builds on your tactical marketing skills enabling you to advance your marketing career and perform professionally at an operational level within your marketing department. 
  • To gain the Certificate in Professional & Digital Marketing, a pass in each module (Marketing Impact, Planning Integrated Campaigns, Content Marketing and Social Media Marketing) is required.

Careers

  • The Level 4 CIM Certificate in Professional & Digital Marketing is designed to offer progression to all Level 6 CIM qualifications. Successful completion of the Level 4 CIM qualifications will establish the knowledge, skills and understanding to be able to perform within the position of a ‘Marketing Executive’ and to carry out an essential and successful professional marketing role within the workplace.

At Belfast Met, we offer four modules as shown below:

  • Award in Marketing Impact
  • Award in Planning Integrated Campaigns
  • Award in Content Marketing
  • Award in Social Media Marketing
  • Candidates can take one module as an Individual Award, or all four to achieve the Certificate in Professional and Digital Marketing.

Successful achievement of the CIM Level 4 Certificate in Professional & Digital Marketing will allow progression onto the CIM Level 6 Professional Diploma options.  

The CIM Level 4 Certificate in Professional & Digital Marketing is the “go-to” for marketing executives, or equivalent, who have had experience in the industry but who wish to gain knowledge and skills in order to advance their career. Typical job titles of those studying this qualification may include marketing executive, marketing officer, marketing communications executive and communications specialist.

  • Belfast City Branch

    Millfield Campus, 125–153 Millfield Belfast BT1 1HS, Belfast City

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