This programme (hrdf sbl-khas scheme claimable) is designed to give you the framework for ensuring that your created content is successfully delivered across all relevant traditional and digital platforms, with high engagement rates. You will be guided through the basic principles of content marketi
This programme (hrdf sbl-khas scheme claimable) is designed to give you the framework for ensuring that your created content is successfully delivered across all relevant traditional and digital platforms, with high engagement rates. You will be guided through the basic principles of content marketing, all the way to developing realistic and sustainable content strategy plans.
ClickAcademy Asia is a partner of Swinburne University of Technology Sarawak in delivering digital related professional courses. They are an experienced regional training provider and are one of the very few certified Google Partner Academies conducting the official Google certification classes in Singapore and Malaysia.
Upon successful completion, you will receive the “Content Marketing” Certification from Swinburne University of Technology Sarawak and ClickAcademy Asia.
Course objectives
Upon completion of the programme, you will be able to:
Course content
You will be required to attend all 2 days of the programme, which focus on specific skillsets related to content marketing. The topics covered during the programme include:
Swinburne Sarawak’s campus
Swinburne University of Technology Sarawak Campus is the international branch campus of Swinburne University of Technology, Melbourne, Australia. The Sarawak campus opened in Kuching, the capital city of the Malaysian state of Sarawak, in 2000.
The campus is a partnership between Swinburne Australia and the Sarawak government. The campus is part of a long-term strategy by Swinburne Australia, established in 1908, to globalize its operations and provide its students with international living, working and learning opportunities.
Since it was first set up, Swinburne Sarawak has been growing rapidly. The custom-designed campus has a current student population of 4,000. Apart from Malaysia, students hail from more than 60 countries, making it a truly international university.
Only 15 minutes away from the heart of Kuching city and nestled within commercial and residential areas, the 16.5-acre campus offers undergraduate degrees in engineering, science, commerce, computing and design that are identical to those of its home campus in Australia. Also offered are postgraduate research programs at PhD and masters in these disciplines as well as the MBA (International) and MA (TESOL). Also included is the one-year foundation programs in business, design, information technology/multimedia, engineering and science. A range of English language proficiency programs are also available.
Students may complete their degrees entirely in Kuching or transfer to one of its campuses in Melbourne to complete them.
These courses are a fraction of the cost of studying in Australia and parchments are awarded by Swinburne Australia.
Applied professional emphasis and direct placements in industry are a feature of many of its undergraduate courses. The focus on practical training is an integral part of the course structure and the university is well known for producing employment-ready graduates.
Swinburne Sarawak maintains a strong technology base and important links with industry. It aspires to be a research intensive university and is developing its research capability with a focus on areas relevant to industry. With state-of-the-art facilities, it conducts research on information security, mechatronics engineering, software engineering, business as well as education and e-learning.
Swinburne Sarawak is rated Tier 5: Excellent, the highest rating achieved by any university in the Malaysian Qualifications Agency’s Rating System for Higher Education (SETARA) for 2009, 2011, 2013.
Swinburne Sarawak successfully retained its 5-star rating in the Ministry of Education’s latest Rating for Higher Education Institutions in Malaysia (SETARA) 2017 for the fourth consecutive time, with this year being the first under the Mature University category.
The MQA is responsible for monitoring and overseeing the quality assurance practices and accreditation of national higher education in Malaysia.
Our campus location
Swinburne Sarawak’s campus is centrally located with easy access to lifestyle, healthcare, transport and commercial hubs, making it an exciting place for university life. Complemented by the vast, natural beauty of Borneo, Kuching is a rapidly growing cosmopolitan city that still maintains its cultural identity and uniqueness.
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