Content Marketing Course

Learn how to develop a content marketing strategy and maximise it's potential for your business on this practical 1 day course.

Content Marketing Course Introduction

• In today's digital landscape, content is king, and mastering its creation, distribution, and optimization is crucial for success.
• This 1 day course is designed to equip you with the knowledge and tools you need to excel in content marketing.
• Led by an industry expert, the training covers everything from strategic planning, to content creation, utilising AI tools, and optimisation to achieve maximum impact.
• Through a mix of theory and hands-on exercises, you'll gain practical insights that you can immediately apply to your projects.

Learn How To Create A Content Strategy

• This 1 day content marketing course provides structured guidance and expert insights into helping you to build a robust content strategy for your business objectives and target audience. 
• From understanding audience personas to mapping out content calendars and distribution channels, this course equips you with the necessary skills and knowledge to create compelling, cohesive content that resonates with your audience and drives meaningful results. 
• You'll gain the strategic expertise needed to elevate your brand's online presence and achieve long-term success in the ever-evolving landscape of digital marketing

Content Marketing Course Topics
Below is a summary of the topics covered on the 1-day Content Marketing course.

• Understanding Content Marketing
• Building a Content Calendar
• Targeting the right audience
• Content Research
• Utilising A.I. tools
• Copywriting
• Content Strategies
• Content Repurposing
• SEO
• Monitoring Results
• Content Optimisation

Who Should Attend This Content Marketing Course?

• This course is ideal for marketing professionals and business owners or any one who wants to leverage content marketing for their business or company.
• Whether you're looking to deepen your understanding of content marketing strategies or are completely new to it, this course will help to develop your skills.
• This course does not require any specific prior knowledge.  However, it is expected that delegates will have some understanding of digital, marketing or, have some responsibility for the marketing of a company or organisation.

Why Choose M Training's Content Marketing Course?

Our highly experienced trainers use a blend of live demonstrations and supervised exercises, with feedback that refines and integrates your learning experience. 

• Live With A Trainer: Run by a digital marketer & trainer with over 10 years experience
• Small Class Sizes: Enjoy personalised attention in small, focused groups
• Budget Friendly: Multi-delegate discounts
• Classroom Locations: Manchester, Leeds, Liverpool, Birmingham & Online
• Tailored Sessions: One-to-one and private group available through-out the UK and Online
• Course Materials: Detailed course notes provided after the course
• Interactive: Plenty of opportunities to ask questions and share your experiences
• Certificate: a certificate of achievement will be provided on completion