This short course looks at what big data is and it’s role in content marketing strategy. It will also explore the types of marketing channels and how they shape the distribution of data to consumers.
This short course looks at what big data is and it’s role in content marketing strategy. It will also explore the types of marketing channels and how they shape the distribution of data to consumers.
Wherever we go, we have a device with us pretty much all the time. And every time we use a device while connected to the internet, information is being gathered. This information has incredible value for businesses- with it, they have the power and potential to really get to know who their customers are and how to communicate with them on a personal level.
The Colmar Brunton 2014 Employer Claims Survey showed that New Zealand employers rate Media Design School as the top tertiary institute for supplying graduates with the technical skills necessary to be a valuable employee.
Expert preparation to help you successfully pass Google Analytics and Google Ads certification tests and get practical experience conducting online advertising campaigns for actual businesses that will help launch your career.
Whether it's creating engaging social content, directing music videos, or producing large-scale corporate pieces, this course covers all aspects of the content creation process, and analysing its impact.
Welcome to social media marketing- with a difference. You will learn basic marketing strategy, how to build your brand, and all the ‘rules’ of the trade- and when best to break them.
This course is exactly what it says: an introduction to the basics. You may already be in a marketing role and looking to understand the online world. Or you may be new to marketing.
The aim of this course is to develop the knowledge, skills, and competencies to apply digital marketing tools and analyse secondary information to support business performance.
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