This Customer Relationship Management (CRM) short course will equip you with knowledge and understanding of key concepts, tools, and applications used in the customer relationship environment. Students will walk away from this course with the skills needed to build a customer-centric business.
DurationThis course contains 5 substantive modules and includes a learning plan, with weekly schedules, to keep your studies on track.
Modules in this course:
Module 1: What is Customer Relationship Management?
Module 2: Customer Loyalty
Module 3: Customer Relationship Management in my Business
Module 4: Value Creation
Module 5: Customer Relationship Management Process
iQ Academy was originally established in 2006 as a small department of Centurion Academy, with the purpose of improving student employability through business short courses.
With the success of our students and a desire to offer an expanded programme range, we exited the Centurion Academy umbrella in 2012 and we merged with Fernwood Business College (Pty) Ltd and launched as a new private tertiary institution called “iQ Academy (Pty) Ltd”.
As a leading private higher education institution we provide affordable and accessible private distance education that empowers you without compromising on quality.
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