The quality of customer service is a key factor in the success of a company. Interactive service marketing focuses on the corresponding nature of service experiences as it relates to both the external and internal customer.
The quality of customer service is a key factor in the success of a company. Interactive service marketing focuses on the corresponding nature of service experiences as it relates to both the external and internal customer.
This course examines the essential knowledge and skills needed to market the external customer service encounter and gives students practice in the skills required to achieve a high level of interactive customer service. Participants in this course will develop the ability to provide excellent customer service by creating positive experiences for clients and handling challenging situations.
They will also be able to develop an understanding of the contribution of overall customer service to the success of an organization as a whole. Special areas of emphasis include problem solving, development of a customer service strategy, creating customer service systems, coping with challenging customers, customer retention and measuring satisfaction.
Please note that students who choose to take an online section of this course must write the final exam in person, at either the Humber North or Lakeshore campus, or, if located more than 100km from the campus, through an approved proctoring facility. Any costs associated with this are the sole responsibility of the student.
Making career related decisions can be hard and we understand that. Whether you are just starting out or looking for a new career, real estate could be the profession for you.
Students explore the economics of client value and the importance of building a quality service delivery team. They learn how teams provide excellent service when aligned with, and loyal to, corporate culture.
Everyone expects a great customer service experience, but how can you provide it? Come away from this program with a renewed understanding of how customer service excellence helps achieve customer satisfaction, loyalty and advocacy.
Experience this unique Customer Service & Satisfaction workshop that gives you insights, strategies, methods and techniques distilled from years of experience of highly successful service leaders who have built thriving organizations and world-class teams.
As a consumer, you’ve experienced both good and bad customer service. So you know what you like and what irritates you. The type of experience your consumers have can make or break your business.
Your participants will be provided a strong skill set including in-person and over the phone techniques, dealing with difficult customers, and generating return business.
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