Red & Yellow presents a data course made for modern marketers. Understanding data is no longer a nice to have – it’s a crucial skill for each and every business in today’s working world.
DurationRed & Yellow presents a data course made for modern marketers. Understanding data is no longer a nice to have – it’s a crucial skill for each and every business in today’s working world. If you’re looking to harness the power of data and information, this short course will equip you with the skills you need to gather and present data, the elements of reporting and storytelling, as well as how to take data and transform it into actions with business intelligence.
People hear statistics, but they feel stories. In the context of marketing, data storytelling is one of the best ways to deliver an intuitive understanding of your campaign and other marketing-related results—not only does it communicate the value of your services in a thought-provoking way, but it also creates a level of transparency and accountability between you and your clients. In order to craft compelling marketing data stories, you first need to master marketing data analysis.
Artificial Intelligence and robots are going to replace some of the jobs we know today. Red & Yellow is the business school where talented people go to develop the career skills they need to thrive in this digital world.
Our Mission
R&Y unlocks creative thinking to build brilliant careers and organisations using Commercial Logic and Creative Magic.
Our Vision
We are vision-led and values-driven and we are developing the next generation of changemakers, creators and innovators.
Manifesto
We believe creative thinking is the most important skill of the future and it must be supported by uniquely human abilities such as leadership, adaptability and social intelligence.
We are a Creative School of Business that provides you with the commercial logic to grow successful organisations and more importantly the creative magic to set them apart. We are teaching the great creators, inventors, leaders and entrepreneurs for the 21st Century. We will be the most creative business school in the world.
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