Designing A Competitive Customer Experience

by Aventis Learning Group (ALG) Claim Listing

A positive customer experience (CX) can influence whether a consumer returns or goes elsewhere. A company's relationship with its consumers is about far more than boosting product ratings or lowering wait times.

S$1200

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Aventis Learning Group (ALG) Logo

img Duration

2 Days

Course Details

A positive customer experience (CX) can influence whether a consumer returns or goes elsewhere. A company's relationship with its consumers is about far more than boosting product ratings or lowering wait times.

Understanding the customer journey is studying what consumers go through from the minute they start thinking about making a purchase and then aiming to make the process as easy, transparent, and effective as possible.

The creation of strong brand awareness or competitive advantage cannot be achieved just via products and services. Competitors might provide identical goods and services to you, but what sets you apart from the competition is the CX you give your clients.

In this two-day customer experience course, you will explore how design thinking can help you create a customer experience that not only adds to your bottom line but also add value to your customers.

You will get also experience for yourself the process of using design thinking to design a customer experience that sets you apart from the competition. By the end of the course, you will a final concept that will be ready to be implemented.

 

Learning Outcomes:

  • How to use “Design Thinking” to solve challenges faced by businesses
  • How to draft the design challenge and prepare the research
  • Construct a customer experience story using data and information
  • Using a variety of methods to generate and identify ideas
  • Creating a prototype to test and collect feedback
  • Central Branch

    100 Orchard Road #04-100 Concorde Hotel, Central

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