This course addresses the need to provide robust structures, strategies, and frameworks to start and sustain digital marketing strategies, driven by relevant, audience-centric content.
DurationRelationships are at the core of every human interaction, and digital transformation is about building and nurturing these relationships across touchpoints. This course addresses the need to provide robust structures, strategies, and frameworks to start and sustain digital marketing strategies, driven by relevant, audience-centric content. Digital transformation is also much more than transporting existing content to online spaces: organisations have the potential to build strong, long-lasting relationships with audiences, while integrating sales, community management, and content creation skills.
This course will teach you how to motivate your users to find time for your content, and find your content worth spending time over. You will also learn how to marshal brand-speak, addressing audience perspectives in your posts, tweets, chats, feeds, blogs, and updates. This course is covered by the ASEAN subsidy for eligible participants.
We are a team of communication specialists helping solve the myriad communication challenges affecting information communities. Since our founding in 2005, we have been a learning resource.
For governments, charities, businesses, academia, NGOs, and startups. We take a unified approach to communication design and information literacy, delivering sound principles and scalable practices to organisations.
Learn how to develop and deploy a complete Evegreen Content Strategy. Walkthrough all aspects of Search-Friendly Content development - including structuring and optimising winning SEO-friendly content.
With the amount of content that each of us are bombarded with increasing each day, how do you cut through the noise and stand out from the crowd? Content and social media marketing are at the heart of how many entrepreneurs and businesses connect with their customers.
This intensive 2-day Search Engine Optimisation course will equip learners with practical Search Engine Optimisation methodology and strategies, and it covers the fundamentals of Search Engine Optimisation, from technical SEO, On-Page SEO to Off-Page SEO.
Discover the crucial strategies, tools and techniques that will help you improve your results on your website’s search rankings across a range of search engines and get the most from your campaigns.
WSQ – Social Media Marketing course has been designed as an introduction to social media marketing and will serve to answer all the questions you have above and more.
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