Digital Entrepreneurship Masterclass

Internet infrastructure is much stronger than ever before with professionals building skills in the digital space from their early education years.

This masterclass introduces learners to digital entrepreneurship, providing learners with a greater understanding of how to run a digital business and how to interact with the external world effectively using up-to-date digital tools.

Course overview

This 2-hour masterclass will cover:

• What is Digital Entrepreneurship?
• Examples of digital entrepreneurship
• Digital market research
• Basics of digital marketing
• Digital sales – eCommerce, contracts
• Digital hiring and team management
• Digital operations – cloud-based technologies/databases
• Digital funding – crowdfunding, data rooms, online pitch
• Digital transactions – business bank account, revenue collection, supplier payments
• Digital office