As you embark on this 18-week journey, you’ll dive into a challenging curriculum and learn more than you thought was possible. With an immersive classroom environment, extensive support, and collaboration with your classmates, you will get hands-on experience in digital marketing.
As you embark on this 18-week journey, you’ll dive into a challenging curriculum and learn more than you thought was possible. With an immersive classroom environment, extensive support, and collaboration with your classmates, you will get hands-on experience in digital marketing.
Learn how to create and execute a successful marketing strategy, including campaign development, user acquisition, digital advertising, content marketing, retention strategy, SEO, content optimisation, and more.
Gain real-world experience using popular tools and technologies such as Google Ads, Google Analytics, Facebook Ads Manager, and WordPress.
Monash is a modern, global, research-intensive university, delivering education and research excellence in Australia and across the Indo-Pacific. We’re making a positive impact on today's global challenges – whether that’s by mitigating climate change, easing geopolitical insecurity or fostering healthy communities.
History
Named after engineer, military leader and public administrator Sir John Monash, Monash University was established by an Act of Parliament in 1958. When our first students began their studies at our foundation campus in Clayton in 1961, we became the first university established in the state of Victoria in over 100 years.
Our strategic goals
Built from the University’s culture and values as they have developed since its beginnings in the 1960s, our four strategic goals were set during the formulation of Monash University’s previous Strategic Plan in 2014.
These goals have been redefined for the next decade to support the University’s response to climate change, preserving geopolitical security and fostering thriving communities.
Foundations
Through foundations of culture and capabilities, we have outlined the values that will underpin the behaviours and decisions of the University and shape Monash culture, and the key performance and outcomes to assess the implementation of Monash University’s Strategic Plan.
Our world university rankings
We've achieved an enviable reputation for research and teaching excellence in a short 60 years and are ranked among the world's top universities.
WordPress is a platform for creating, editing & maintaining websites. SEO (Search Engine Optimisation) is the process of making changes both on and off your website to ensure improved positioning in search results and to encourage site visitors to take desired actions e.g. buy, subscribe, contact e...
Talk About Creative provides both content marketing and copywriting training for universities, private colleges and as part of in-house digital marketing training. Unlike our SEO training and social media training, our copy and content writing training can be delivered to large groups.
Our Social Media, SEO, Marketing and Blogging workshops have been developed for brands who are offering something great, but haven’t had success on their own in breaking through the noise to connect with customers.Â
Digital marketing affects many parts of a modern day business and there is no need to be overawed by this fast paced subject area. This course offers practical techniques that stand the test of time and will greatly simplify digital marketing for those in both marketing and non-marketing roles. It ...
This course includes a Work Integrated Learning (WIL) experience in which your knowledge and skills will be applied and assessed in a real or simulated workplace context and where feedback from industry and/or community is integral to your experience
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