Digital Marketing course is offered by Laqshya Institute. Laqshya Institute of Skills Training is one of the pioneer company having practical approach for various skill development programs.
DurationDigital Marketing course is offered by Laqshya Institute. Laqshya Institute of Skills Training is one of the pioneer company having practical approach for various skill development programs.
Laqshya was founded in the year 2009 to promote Technical & Non Technical education in the state of Maharashtra covering a vast field
Overview of the main modules included in the training course.
Web Introduction
Digital Marketing Overview
Understanding website structure- Domain
Sub Domains
On Page SEO
Initial Site Analysis
Competition Analysis
Keyword Research
Keyword Density, etc..
Off Page SEO
Understanding links, anchors, follow nofollow | Google Mapping/Listing etc..
Social Media Optimization
Google Plus- opengraph
Page creation
Google Tools
Google Analytics in depth such as, Google analytics, Google Console, keyword planner etc
E-mail and SMS Marketing
Understanding how mail servers work
Bulk marketing
SMS/Whatsapp mktg etc..
You Tube Marketing
Creating youtube channel
Understanding annotations
Cards
Navigation etc..
Google Adwords
Account creation
Understanding PPC, CPM, CPA, CPL, and marketing funnel etc..
Laqshya Institute of Skills Training is one of the pioneer institute in education sector having practical approach for various industrial skills training requirement.
Laqshya was founded in the year 2009 to promote Technical & Non Technical education in the state of Maharashtra covering a vast field of Software & IT, Accounts, Taxation, Finance, Banking, HR, & Aviation.
Since its inception, this institute has been synonymous with academic excellence, quality and discipline. This has been made possible by close supervision, excellent training and honing of talents among bright students who are expected to notch the Academy’s top honors.
Laqshya have training centres across Maharashtra and we are looking to expand our franchise network to other states of India by the end of year 2023. We are also associated with Many Colleges, Corporates, Trusts & NGOs for their various training needs.
Laqshya Team Consists of Skilled & Experienced management along with industry experts as trainers. Our Sale and Marketing team is highly qualified to provide proper guidance & counseling to students.
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Digital marketing is the way of promoting brands, products or services using digital technologies, mainly on the Internet including mobile phones, display advertising, and any other digital medium.
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