Digital Marketing

by Regenesys Business School Claim Listing

The Digital Marketing programme introduces key principles of marketing, advertising, and sales in the digital environment.  Digital Marketing techniques on Facebook, Google, LinkedIn, Instagram, Twitter, YouTube, and other emerging social media platforms will also be discussed.

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Regenesys Business School Logo

img Duration

8 Weeks

Course Details

The Digital Marketing programme introduces key principles of marketing, advertising, and sales in the digital environment.  Digital Marketing techniques on Facebook, Google, LinkedIn, Instagram, Twitter, YouTube, and other emerging social media platforms will also be discussed. 

The programme explores search engine optimisation, web analytics, mobile marketing, email marketing, and digital marketing campaign management.  The development of a Digital Marketing strategy, plan and critical success factors are also explored.

This programme is designed for leaders and managers who need to deepen their understanding of Digital Marketing, and support the successful execution of a Digital Marketing strategy in order to enhance an organisation’s strategic competitive advantage.  This programme does not require technical Digital Marketing skills.

  • Sandton Branch

    165 West St, Sandown, Sandton, Johannesburg

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