Gain an overview of the digital marketing landscape in this survey course, and become ready to apply the fundamentals of marketing in this digital age.
DurationThe Internet, the digital revolution, and the move toward an information-based economy are dramatically changing business and the way products are marketed and sold. To be more successful in this "new marketing world," business people need to understand what is changing and how to use the new tools to their optimal advantage.
This course is for both veteran marketers who want to understand the new tools available through the Internet and those who are comfortable with Internet applications and the digital world but want to learn the marketing fundamentals as they apply to the Internet.
What You Can Learn:
For over a century, UCLA Extension has helped prepare people to live better lives through the power of education.
As one of the nation’s oldest, largest and most comprehensive continuing and professional studies providers, UCLA Extension gives you a wide range of options to advance in your career, switch careers, or achieve personal growth.
UCLA Extension offers:
The excellence that comes with a UCLA-approved curriculum
Open enrollment—most courses require no admission decision
Evening, weekend, daytime and online courses
Locations throughout L.A.—Westwood, DTLA, and Woodland Hills
Certificate and specialization programs, transferable undergraduate
degree-credit, and continuing education credits
Custom programs and corporate education, available worldwide
Non-credit courses, workshops, and special events
Courses specifically designed for working adults, college students, and lifelong learners
Google Analytics Certification course is offered by Bravura. With Bravura Training your unique requirements for effective computer training, business technology, and technical solutions come first. No two students are the same, no two businesses are the same.
This Google Analytics course emphasizes how to locate actionable information, teaching you how to generate reports that meet the needs of your business or organization and includes hands-on exercises and live hands-on use of your Google Analytics account.
Learn how to develop content for traditional and digital marketing channels for a real-life project. Using the project as a center point, this class delves into the specifics of content creation for print, email and social media campaigns.
Training will be held by an expert in internet marketing with proven SEO track record and deep understanding how search engines work. One session will save you many headaches and potentially wasted time.
The Digital Marketing Professional Bootcamp is designed to jump-start the careers of students who are new to digital marketing, upskill traditional marketers, and reskill career changers.
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