Digital Marketing For Fashion

On our Level 4 Digital Marketing for Fashion course, you’ll gain an in-depth understanding of how marketing strategies are developed and implemented at different levels.

Learn about the different areas of digital marketing, and how to combine these to effectively target an audience profile to deliver successful results for a fashion brand

• Learn to create modern marketing strategies that blend both on and offline channels
• Increase brand awareness and maximise sales and profits
• Develop the employability skills and knowledge you need for an entry-level role in fashion

Level 4 Digital Marketing for Fashion has been specially designed to meet the current needs of industry, and prepare you for a successful career in the new, digital era of fashion.

We’ll teach you the fundamentals of designing, creating and implementing effective digital marketing strategies.You’ll learn how to create modern marketing campaigns that blend online and offline mediums.

We’ll teach you to identify and understand a brand’s target market and audience profile, and how to use this information to decide on suitable promotional mixes.Through your studies, you’ll examine the full range of digital marketing channels including:

• Email and content marketing
• Search engine optimisation
• Social media marketing

You’ll also improve your data analytics skills, learning to use your findings to measure campaign success and increase sales and profits for brands.

We’ll teach you through a combination of academic theory and practical experience. The course is a great choice if you’re looking to combine creative and commercial skills for a career in fashion marketing.