Digital Marketing Strategy course is offered by CKMH.
DurationAfter the course, participants will be able to:
Understand the Digital Marketing Framework from 3 perspectives:
Business Strategy
Consumer Strategy
Communications Strategy
Business Strategy – Developing the Brand’s Value Propositions
Consumer Strategy – Crafting your Target Audience Profile
Communications Strategy – Reaching & Engaging with a plan
Learning is a continuous step-by-step process so that learners are not overwhelmed by information. This allows for digestion of concepts taught before another new one is introduced.
Topics in Digital Marketing build on one another and this idea of step-by-step is vital to truly appreciate this subject. At CKMH Digital, our goal is to ensure that learners are able to follow, thus stay curious and interested. As such, the idea of Block Learning is created.
Do you have a product to sell but am unsure where you can sell it; or are you selling your product in-store but hoping to expand your customer base? If your answer is 'yes', then this is the course that will give you a head start.
This program is intended for marketing executives, managers and operations personnel, who are involved in social media marketing or social business. We help you monitor, manage and develop social media strategies.
Learn at one of the least theory-based Digital Marketing Courses in Singapore. This Digital Marketing Strategy Course equips you with effective strategies that are result-driven, implementable, practical and useful in any business context.
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