The course introduces students to the Internet, social media and mobile revolution that changed the way businesses conduct their marketing activities. Students will learn how to buy a domain name, set up a website, create a mobile app, produce infographics or videos and develop an e-commerce site.
DurationThe course introduces students to the Internet, social media and mobile revolution that changed the way businesses conduct their marketing activities. Students will learn how to buy a domain name, set up a website, create a mobile app, produce infographics or videos and develop an e-commerce site.
Once known as Singapore’s Productivity and Standards Board, PSB Academy is known today as “The Future Academy”, with an approach to education that focuses on what really matters: performance in the New Economy.
Today, we host over 13,000 students from over 50 nationalities with our slate of certificate, diploma, degree and postgraduate programmes.
To ensure that you are able to run social media campaigns effectively, you will learn how to create compelling social media marketing videos using just your smartphone.
This course teaches the concept, methods and tactics to rank highly on Search Engine Result Pages a.k.a. Search Engine Optimization (SEO). The curriculum imparts skills needed to optimize websites such that they can rank prominently on Search Engines when users search for products and services.
We partner up with businesses to co-curate a digital marketing strategy that works. Understanding its target audience goes beyond identifying segments to formulate digital strategies led by the customer journey, to send the right message at the right moment
Students will learn how to create Facebook, YouTube and Google Ads campaigns, and apply online acquisition and engagement channels to drive traffic to the digital assets (website, mobile application and social media pages).
Rank your Business on 1st page of Google! Discover how to grow your business with Google Ads SEM Search Engine Marketing – everything you need to know to create simple and effective Google Search Campaigns, even with a small advertising budget!
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