Digital Marketing Training

by ITY Online Marketing Claim Listing

ITY Marketing is an online marketing agency that creates and implements strategies to increase online visibility, nurture customer engagement and drive business growth. We are a small and highly agile team with an impressive track record in the online marketing world. Based in Edinburgh.

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Course Details

IMPROVE YOUR GOOGLE RANKINGS

SEO is the acronym for Search Engine Optimisation. This is the practice of making sure a website will rank in search engine organic listings for, both brand and non-brand, keywords that are relevant to your business offering.

SEO is an ongoing process that requires an understanding of how your potential customers are searching for you online combined with how search engines determine which websites should rank for certain keywords in the organic search results. Search engines use algorithms, comprising of a multitude of factors, to determine these rankings. These algorithms are ever-evolving and as such you should continually review and analyze your Google analytics (or other website data) to identify areas of strengths and those that require improvement.

Our SEO Training Session is designed to offer practical guidance on how to ensure that your site is well-optimized and will also show you how to implement ongoing activity to maintain a strong SEO presence.

WHAT WE CAN DO FOR YOU

A successful online marketing strategy comprises a number of different elements that all work seamlessly together to achieve your ultimate goal.

Your business objectives, current positioning and competitive-advantage analysis will all influence the approach we take and which services we recommend to you.

Whether you need a full blown strategy re-work, a tactical PPC campaign, a social media engagement plan or a training session to empower your in-house team we can help service these needs. Browse in more detail our range of services and give us a call or send us an email if you’d like to sound us out.

STRATEGY

Research and analysis to devise a powerful integrated online visibility strategy to maximise ROI

TRAINING

Giving you the know-how and power to execute online marketing tactics efficiently and confidently

SEO

Achieving online visibility to help you stand out in the organic crowd on search engines

SOCIAL MEDIA

Nurturing authentic online communities to build genuine brand engagement and advocacy

PPC

Data-driven advertising campaigns optimized to deliver cost-effective results

CONTENT CREATION

Using words, pictures, and video to tell your story and deliver messages that matter

  • EH4 Branch

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