Digital Project Management

by Institute of Data and Marketing Claim Listing

Learn how to successfully plan, run and control digital projects. Understand what it takes to keep a project on time and on budget for your stakeholders. Discover how to set criteria for success that will positively impact your business's bottom line.

$450

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Institute of Data and Marketing Logo

img Duration

1 Day

Course Details

Learn how to successfully plan, run and control digital projects. Understand what it takes to keep a project on time and on budget for your stakeholders. Discover how to set criteria for success that will positively impact your business's bottom line.

 

You Will Learn To:

  • Understand the different types of digital project and the key processes each involves
  • Devise a clear plan and set the criteria for success
  • Effectively manage and control projects aligned to business and stakeholder objectives
  • Understand what it takes to keep a project on time and on budget
  • Identify issues to avoid potential problems and have a disaster recovery strategy
  • Create strategies to manage teams and stakeholders

 

Details:

  • Introduction
    • Types of major digital projects
    • Project Managers vs. Fire Fighters
  • Getting the basics right
    • Having a solid business case for the project
    • Devising a clear plan and setting the criteria for success
    • Users and stakeholders
    • Ease and effectiveness models/workshops
  • How to arrive at a good plan
    • Visibility, collaboration and accountability
    • Strategy and success metrics
    • Communication within the organisation
    • Consulting relevant external partners
    • Leadership and support
    • Change management
    • Risk and governance
    • Linking business strategies to IT and digital strategies
    • Procurement processes and the legal side
    • Budgeting
  • Vendor selection
    • Single vendor or several?
    • Sourcing the right type of vendor
  • Project Control
    • Who manages the project - internally and externally?
    • Testing
    • Schools of Project Management, e.g. PRINCE2, Scrum
    • Gantt charts, site maps, wireframes, content manifests/matrixes and online collaborative tools
  • Disaster recovery
    • Avoid scapegoating
    • Identifying likely stumbling blocks, e.g. cost, time
    • Get the project back on track!
  • Closing the project
    • Prove it has been successful against the agreed objectives
    • Undertake a post project review - and learn from it
    • Produce a project report
  • London Branch

    DMA House 70 Margaret Street, London

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