This program is designed to provide students with up-to-date information about digital marketing and web technologies, so they are able enter the workforce in a related field. Practicum is included in the course to obtain real-world experience.
Program Overview:
This program is designed to provide students with up-to-date information about digital marketing and web technologies, so they are able enter the workforce in a related field. Practicum is included in the course to obtain real-world experience.
With the job-focused training, students will be prepared for work and perform from the day they graduate. Employers are always seeking qualified applicants in several workplace settings including marketing agencies, businesses, consulting firms, and more.
Course Objectives:
Our Digital and Social Media Marketing Program program is designed to provide students with the necessary digital aptitudes to meet this growing industry demand.
Students will develop a foundational understanding of web designing to connect online business strategy with digital execution, as well as analytical skills that are developed through the use, exploration and application of various analytic tools and social media portals.
Admission Requirements:
Education:
Post-Secondary Degree or Undergraduate Degree:
Verified By Transcript
Preferably in Business, Information Technology
English Proficiency:
International English Language Testing System IELTS score of 5
Canadian Language Benchmark C.L.B. level 5
Listening 5
Speaking 5
Reading 5
Writing 5
Interview:
Program applicants require an interview.
Others:
Internal Basic Skills Test
Program applicants require a basic skills test based on a Grade 12 education
Understanding Mathematics
Police Background Check for Practicum as Needed
If you do not meet the admissions requirements and are interested in our program, please do not hesitate to get in touch with us anyway as we understand every situation is different and we will find ways to accommodate you.
ERP College has been providing career training since 2005. We offer small classes, to mature students seeking to launch their careers, led by industry professionals who understand and believe in our mission.
To complement classroom learning, ERP College has established excellent working relationships with industry professionals. Our corporate connections enable students to obtain real life experience through non-paid co-op work placements for their practicum.
The practicum allows students the opportunity to apply their classroom skills, gain confidence in their field, and open doors to future employment.
Complete and Hands-on (Social Media Training) explores the practical use of several social media platforms to engage and motivate returning and prospective clients. The training discusses social media platform choices using criteria such as target demographics and known user profiles.
The social media workshops cover  courses on Facebook , how to create Facebook pages and how to manage a LinkedIn page. Our social media coaches will teach you how to create a blog, an effective and profitable social media presence.
Learn to assess the needs of small business, develop a social media plan, including content calendars. Develop a marketing and communications plan, a media brief, and a communications investment plan.
With many online web development tools like Wix, it is possible for a small business to create their own website over a weekend. The main problem with these cloud based tools is that they do limit creativity, SEO, and the ability to customize the templates without having some advanced knowledge.
Internet Marketing Fundamentals will provide your participants with a great set of skills to market your business online. Content is the king of Internet marketing, and your participants will need to know how to utilize your great content.
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